Manufacturer Menu Battle 'Summit Cup 2026' Returns After Two Years

Summit will host the 'Summit Cup 2026' starting June 13th (Sat), in which 32 manufacturers will compete by proposing menus using their respective products.

Top executives from participating companies will appear in flyers and promotional materials to help boost the competition. The event will be conducted in a tournament format, with the outcome decided by customer votes cast in-store or via the Summit app. A victory sale featuring the winning company's products is planned for October.

This is the 4th time the 'Summit Cup' has been held, and the first time in two years since 2024.

Voting Period

- Qualifying Round: Groups A-D: June 13 (Sat) - 15 (Mon), Groups E-H: July 11 (Sat) - 13 (Mon)

- Quarterfinals: Winners of Groups A-D: July 29 (Wed) - 31 (Fri), Winners of Groups E-H: (Scheduled for August)

- Semifinals: (Scheduled for September)

- Finals: (Scheduled for October)

How to Vote Customers can vote at Summit store counters or via the Summit app during each voting period.