The Japanese Market Is Never a 'One-Size-Fits-All' Market for Solar Products

JinkoSolar, a world-leading solar company, has been operating in the Japanese market for many years and has maintained the No. 1 position in shipment volume in Japan for seven consecutive years from 2019 to 2025. JinkoSolar believes that 'the Japanese market is never a one-size-fits-all market for solar products.'

Instead of simple high-power competition, the Japanese market places greater emphasis on adaptability to actual usage environments. Complex residential roof shapes, architectural structures unique to urban areas, cloudy weather and low-light environments, as well as high demands for safety, long-term reliability, and harmony with the landscape, are driving the market to evolve towards greater precision and customization.

To meet these needs of the Japanese market, JinkoSolar continuously deploys a variety of customized products and solutions, including low-current modules, lightweight modules, anti-glare modules, and modules with drainage grooves, further enhancing their adaptability for residential, industrial, and special applications.

Furthermore, as initial FIT (Feed-in Tariff) projects in Japan approach their renewal period, the Repowering (power plant upgrade) market is rapidly expanding. Leveraging the advantages of N-type TOPCon technology, such as low-light performance, bifacial power generation performance, and long-term reliability, JinkoSolar provides highly efficient and long-term stable upgrade solutions to the Japanese market.

To date, JinkoSolar's Tiger Neo series has exceeded 220GW in cumulative global shipments, becoming one of the world's leading N-type module series. Moreover, through localized product design, a localized service system, and long-term partnerships, JinkoSolar is further strengthening its ties with the Japanese market.

Vicky Sun, General Manager for JinkoSolar North Asia, stated:

"The Japanese market has very high demands for product details, long-term reliability, and actual use value. We believe that localization is not merely a sales activity, but should be reflected in product design and the service system itself. JinkoSolar will continue to deeply root itself in the Japanese market and provide long-term value for Japan's energy transition through products and solutions that are more closely aligned with customer needs."