Spring Valley Brewery Co., Ltd. (SVB) will host its 2026 summer campaign, "ENJOY! CRAFT 2026 Summer," at SVB Tokyo and SVB Kyoto starting Monday, June 1st. The campaign is structured in two acts: "Cool" for early summer and "Spicy" for mid-summer.
### Presale of Summer-Limited "Fruity Saison" From June 1st, SVB will offer presales of the "SPRING VALLEY BREWERY Fruity Saison (Limited Time)" ahead of its national release. The beer features fruity aromas derived from yeast and a refreshing, light finish.
### SVB Tokyo: FRUITY SUMMER FAIR (June 1 - July 10) Tokyo's location will feature dishes using citrus elements designed to pair with the Fruity Saison. - **Jidori Sudachi Udon with Fruity Saison Gelée** (1,500 JPY): A topping of beer-derived gelée enhances the natural sweetness of the wheat noodles. - **Digital Experience**: A special video, "SVB 2026 Summer," created by artists Shin Yamazaki, Kyohei Maekawa, and majocco, will be shown on a 6-meter see-through LED screen.
### SVB Kyoto: Cool Summer New Fair (June 1 - July 31) Kyoto will focus on pairings using seasonal vegetables and fruits to beat the basin city's heat. The "SUMMER BEER FLIGHT" (2,000 JPY) will also be available.
### Upcoming Events In July, SVB Tokyo plans to host a two-day "Spicy Gourmet Festival" featuring pairings of craft beer with dishes using global spices. Reservations are now open.
FACT BOX
- Source: PR TIMES
- Category: Event
- Products / services: SUMMER BEER FLIGHT