SmartRank LLC (Headquarters: Hakata-ku, Fukuoka City) has conducted a survey on the actual usage of recovery wear.

The survey results revealed that 72 respondents (72%) felt the effects, and 95 respondents (95%) expressed an intention to continue using the products, indicating that recovery wear is becoming established as a "daily care item."

On the other hand, "anxiety about effectiveness (49 respondents)" and "high price (40 respondents)" were identified as barriers to adoption, highlighting the importance of visualizing reliability.

Survey Overview Survey Name: Usage Survey on Recovery Wear Survey Organizer: SmartRank LLC Survey Method: Internet Survey (CrowdWorks) Survey Period: March 2026 Survey Target: Men and women (nationwide) Valid Responses: 100

Question 1: "Please tell us your age." Age Group: Number of Responses 30-39: 41 40-49: 32 50 or older: 16 20-29: 11 Those in their 30s and 40s account for approximately 70% of the total, indicating that demand for fatigue care is centered on the working generation.

Question 2: "Please tell us your gender." Gender: Number of Responses Male: 51 Female: 49 The gender ratio is nearly split, showing that this is a market with needs regardless of gender.

Question 3: "Purpose of use" Purpose: Number of Responses Fatigue recovery: 36 Improving sleep quality: 32 Reducing stiff shoulders/lower back pain: 29 Relaxation: 2 Other: 1 With "fatigue recovery" and "sleep improvement" as the primary reasons, it is clear that there is a strong need for condition improvement.

Question 4: "Changes felt" Change: Number of Responses Improved sleep quality: 35 Easier to recover from fatigue: 24 Reduced stiffness: 11 No change: 28 Other: 2 72 respondents (72%) felt some kind of effect. "Sleep improvement" was the most common, indicating high expectations for improved daily performance.

Question 5: "Time taken to feel the effects" Period: Number of Responses Within 1 week: 36 Within 1 month: 23 Same day to a few days: 13 Not felt: 28 Rather than immediate effects, there is a clear trend of feeling the benefits through continued use.

Question 6: "Anxieties/Doubts" Anxiety: Number of Responses Anxious about whether it works: 49 Felt the price was high: 40 Felt it was suspicious: 8 No anxiety: 3 The biggest hurdles are "effectiveness" and "price." It is important to resolve these anxieties before purchase.

Question 7: "Deciding factor for purchase" Deciding Factor: Number of Responses Reviews/Reputation: 48 SNS/Advertisements: 15 Recommendation from acquaintances: 14 Price/Campaigns: 13 Peace of mind as a medical device: 5 First-time benefits: 5 About half make decisions based on "reviews." The result shows that reliability equals reviews.

Question 8: "Acceptable price" Price Range: Number of Responses 5,000 - 10,000 yen: 47 Under 5,000 yen: 27 10,000 - 20,000 yen: 26 About half accept a price around 10,000 yen. The balance between price and effectiveness is emphasized.

Question 9: "Satisfaction level" Satisfaction: Number of Responses Satisfied: 57 Very satisfied: 5 Average: 23 Dissatisfied: 14 Very dissatisfied: 1 62 respondents (62%) are satisfied or higher. It is clear that this is a product that is highly rated once used.

Question 10: "Intention to continue" Response: Number of Responses Want to continue depending on conditions: 52 Want to continue: 43 Do not want to continue: 5 95 respondents (95%) intend to continue. It is clear that recovery wear is a product category that easily becomes a habit.

Conclusion This survey reveals that while recovery wear has a high rate of perceived effectiveness (72%), high satisfaction (62%), and very high intention to continue (95%), concerns about effectiveness (49%) and price hurdles (40%) remain as challenges. Moving forward, the "visualization of reliability through data and reviews" will be the key to market expansion.

FACT BOX

  • Source: PR TIMES
  • Category: research