Realizing Regional Well-being with 'AI x Amusement'! FIT-EASY Tsuchiura Store Pre-opened as the First in Tsuchiura City!

Fit Easy Co., Ltd. (Headquarters: Gifu City), which operates amusement fitness clubs nationwide, pre-opened FIT-EASY Tsuchiura (5-8-15 Manabe, Tsuchiura City, Ibaraki Prefecture) on Thursday, April 23, 2026.

The company aims to 'realize regional well-being by establishing amusement fitness clubs and AI healthcare automation.'

FIT-EASY Tsuchiura provides the latest machines and saunas, alongside the AI-powered 'FIT-EASY App' (F.E App), to support members' well-being in their daily lives. During the pre-opening period (hours: 10:00-21:00) until Wednesday, May 6, visitors can tour the machines and amusement services without an appointment. The grand opening is set for Thursday, May 7, 2026.

FIT-EASY Tsuchiura is a new type of fitness club where services included in the monthly fee range from training machines to simulation golf, a sauna with a cold bath and 'totonoi' (relaxation) space, a high-concentration oxygen room for recovery, a virtual studio for lessons, pelvic floor muscle training machines, a 'Beat Slimmer,' lounge, co-working space, and a women-only area.

An opening campaign is underway, offering free joining fees and monthly fee waivers for early birds. Those who join by May 6 will qualify for the 'Permanent Discount,' receiving a lifetime monthly discount of 550 yen (tax included). Members can use any FIT-EASY location nationwide after 31 days of membership, making it convenient for business trips or travel.

Under the theme 'Encounter the New You This Spring with the FIT-EASY App,' the 'Spring FIT-EASY FESTIVAL' is being held from April 1 to May 31, 2026. Members who meet certain criteria, such as downloading the app, can enter a lottery to win Amazon Gift Cards, Apple Watch SE3, and original goods like whey protein and tote bags scheduled for release in May 2026.

Beyond providing a space for exercise, the company is promoting 'AI Healthcare Automation' to optimize individual health. The 'F.E App' analyzes daily exercise, diet, and sleep data using AI to present optimal plans. This supports members even when they are not at the facility, fostering the ability to manage their own health daily.