Maruho Delivers Guest Lecture at Osaka Shoin Women's University

Maruho Co., Ltd. (Headquarters: Kita-ku, Osaka; President and CEO: Jun Sugita; hereinafter "Maruho"), through its Self-Care Division, conducted an outreach lecture on June 10, 2026, at the Faculty of Liberal Arts, Department of Cosmetics and Fashion, Osaka Shoin Women's University.

Approximately 50 students participated in the lecture, deepening their understanding of the importance of dermatology-based skincare and the principles of cosmetic product development under the theme "Maruho's Brand Strategy." Maruho, as a specialty pharmaceutical company focused on dermatology, has long conducted research and development by engaging directly with patients and addressing skin conditions. Leveraging this expertise, the company develops self-care products, cosmetics, and over-the-counter pharmaceuticals that respond to skin concerns and consumer needs.

During the lecture, Maruho provided detailed explanations on skincare philosophies rooted in medical expertise, as well as brand strategy, product development, and communication strategies in the cosmetics industry.

(Overview)

Date: June 10, 2026 (Wednesday), 16:20–17:50

Venue: Osaka Shoin Women's University

Class: "Fashion Planning"

Content: "About Maruho's Brand Strategy"

Participants: Approximately 50 students from the Department of Cosmetics and Fashion, Faculty of Liberal Arts

Through this lecture, students gained deeper insights into the close relationship between skin health and skincare, as well as the importance of evidence-based product development.

Maruho will continue to disseminate information on the importance of skincare through collaborations with educational institutions and other initiatives.

(Students' Feedback)

Students expressed appreciation and resonance with Maruho's unique strengths, stating, "It was impressive that product development emphasizes skin health based on dermatological science, not just appearance," and "I felt trust in how medical expertise from pharmaceuticals is applied to daily skincare."

Additionally, students shared realizations about the importance of skincare, such as, "I realized that daily skincare connects to my confidence and enjoyment of life," and "I relate to how skin condition affects mood and want to reconsider my skincare routine going forward."

[About the Self-Care Business]

As a specialty pharmaceutical company in dermatology, Maruho operates under the mission "Bringing more smiles to your life." Beyond prescription medicines, the company contributes to public health through daily skincare initiatives. Driven by the desire to address skin concerns for more people, Maruho has been operating the skincare brand "iniks" since 2014. In 2019, the company established Kose Maruho Pharma Co., Ltd. through a joint investment with Kose Corporation, developing and selling over-the-counter drugs and quasi-drugs.

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[About Maruho Co., Ltd.]

Maruho's history began with founder Eikyu Kiba's vision: "to contribute to society through medicine." Skin conditions that significantly impact daily life—how can we improve the lives of each patient facing such challenges? Maruho continues striving to bring smiles to people's irreplaceable everyday lives.