Diverse Line, a Nagano-based NGO promoting sustainable 'Jibatsu-style' forestry, has partnered with outdoor footwear brand KEEN to introduce eco-friendly store displays. Starting April 15, 2026, displays crafted from thinned wood harvested in Komoro City will be featured at KEEN's Harajuku flagship and other major retail locations. This initiative aligns with the 'KEEN Effect' philosophy, connecting consumers with the narrative of local forest conservation and sustainable resource usage.
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- Source: PR TIMES
- Category: 提攜