The Japan YOU.FO Association is pleased to announce that the new team sport 'YOU.FO' has been introduced to 'PLAY+.', operated by Pasona art now Inc.

YOU.FO is a team sport played by passing and catching a ring using specialized sticks. Because it is easy to participate in regardless of athletic experience, age, or gender, and naturally encourages communication and cooperation within teams, it is expected to be utilized in employee training, internal sports days, team building, and networking events.

Announcement Details

YOU.FO has been officially added as sports content for PLAY+. PLAY+. is a service that proposes unique sports content for corporate events, internal recreation, and team building.

YOU.FO will be developed as an engagement content for companies and organizations, offering an easy-to-start sport where teams can cooperate and enjoy together.

Listing Page: https://play-tas.com/contents/you-fo/

Primary Use Cases: Employee training / Internal sports days / Team building / Cross-departmental networking / New employee training / Community events / Networking projects at schools and educational sites, etc.

Background

In recent years, companies and organizations have shown increasing interest in experiential content aimed at promoting communication across departments and generations, health management, and team building.

On the other hand, traditional sports events sometimes made it difficult for everyone to enjoy equally due to differences in athletic experience or high barriers to participation.

YOU.FO features a fair competitive culture that prohibits contact play and is based on self-judging. It is easy for beginners to pick up, and because communication naturally arises while connecting passes, it is a highly compatible content for 'communication-generating sports' in corporate training and internal events.

Comment from Japan YOU.FO Association

"YOU.FO is a sport that values not just winning or losing, but also connecting passes, trusting teammates, and calling out to each other. Through its introduction to PLAY+., we hope to expand opportunities for more people to experience YOU.FO in corporate training, internal events, and community networking settings."

Future Outlook

The Japan YOU.FO Association will leverage this introduction to PLAY+. to expand opportunities for experiencing YOU.FO in various settings, including corporate training, internal sports days, community events, educational institutions, and media projects.

We are also accepting inquiries regarding interviews, trial sessions, and event implementation. We will continue to promote the appeal of YOU.FO to companies and organizations considering new internal communication content or team-building measures.

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YOU.FO is a team sport developed in the Netherlands where players aim to score points by passing a ring with sticks. It is characterized by a fair competitive culture based on no-contact and self-judging, making it enjoyable for all ages and genders. In addition to a competitive nature that requires speed, strategy, and spatial awareness, it is gaining popularity mainly in Europe and Asia as a 'connecting sport' that emphasizes trust and cooperation between people.

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We accept inquiries for interviews with players and association staff at any time. We also welcome consultations for introducing YOU.FO into planning, events, education, programs, etc. Material provision and adjustment for trial opportunities are also possible, so please feel free to contact us.

Japan YOU.FO Association (Public Relations) [email protected] Instagram: @youfo_japan HP: https://youfo.or.jp/

FACT BOX

  • Source: PR TIMES
  • Category: Partnership
  • Products / services: YOU.FO / PLAY+.