Promoting the Charm of Wakayama's Kinokawa Area on Instagram! 'Kinokawa Hospitality Influencer' Campaign Announced!

The Kinokawa Area Tourism Cycling Promotion Council will host the 'Kinokawa Hospitality Influencer' campaign, encouraging users to share the charm of the Kinokawa area (Kinokawa City and Iwade City) on Instagram. The campaign will run in four phases from June 5, 2026, to January 31, 2027. Participants are invited to visit 'Kinokawa Cyclist Hospitality Spots'—such as cafes, sweet shops, and farm stands—or use the 'Kinokawa Area Tourist Rental Cycles' available at major stations. By posting photos or videos on Instagram, participants enter a lottery to win local specialties and tickets for fruit parfaits. Cyclists and non-cyclists alike are encouraged to join. To participate, follow the official Instagram account (@kinokawacycle), post your content with the required tags, and comment on the recruitment post. Prizes include local specialties and 'Tama Station Master' merchandise. Please check the official website for store hours and holidays before visiting.