Bel-Ami Station Co., Ltd. and N-Style Co., Ltd. will launch a new service called 'Iki-iki Oshare-bin' in Hiroshima starting June 2026, targeting elderly people receiving home care. This industry-first initiative delivers haircuts, nail care, and mobile clothing sales to the home all at once. The goal is to stimulate the motivation of the elderly through fashion, create opportunities for them to go out, and support their independence. Prices start at 4,500 yen for haircuts, 3,900 yen for the boutique, and 3,000 yen for nail care.

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  • Source: PR TIMES
  • Category: service_launch