Tohoku Electric Power Frontier Surpasses 200,000 Cumulative Electricity Applications

Tohoku Electric Power Frontier Co., Ltd. (Headquarters: Sendai City, Miyagi Prefecture; President: Norihiko Takeyama; hereinafter "the Company") is pleased to announce that the cumulative number of electricity applications has surpassed 200,000.

Since commencing operations in November 2021, the Company has seen a steady increase in customers choosing its electricity plans. While the milestone of 100,000 applications was reached in March 2025 (announced in a press release dated March 14, 2025), the number has now doubled to exceed 200,000.

We would like to express our sincere gratitude to our customers for their continued patronage and support.

The Company remains committed to delivering new "excitement" (Tokimeki) to our customers' lives through services that combine the reliability and trust of the Tohoku Electric Power Group with lifestyle-enhancing solutions.

[Company Profile] Company Name: Tohoku Electric Power Frontier Co., Ltd. Headquarters: 1-1-20 Kakyoin, Aoba-ku, Sendai City, Miyagi Prefecture Representative: Norihiko Takeyama, President Established: April 1, 2021 Capital: 1.3 billion yen Shareholder: Tohoku Electric Power Co., Inc. (100%) Business Description: Sales of products and services combining electricity with various lifestyle services (Registered as a retail electricity provider in July 2021, Registration No. A0796) URL: https://www.tohoku-frontier.co.jp/