Ashitarunrun Lab, a company specializing in planning and selling femcare and femtech products, has officially launched a 2-sheet starter pack for its long-selling 'Easy Mite Sheet for Moms®,' which has sold over 1.6 million units. As part of a rainy season support campaign, the product will be available for a special price of 680 yen (tax included) until June 30, 2026, compared to the regular price of 880 yen (tax included).

Launched in 2014, the 'Easy Mite Sheet for Moms' has gained significant support, especially among households with babies, due to its convenience as a chemical-free, place-and-forget mite control solution. Previously sold in 5-sheet and 10-sheet packs, the formal introduction of the 2-sheet pack addresses strong consumer demand for an affordable trial option under 1,000 yen.

From the rainy season into summer, as temperatures and humidity rise, mites tend to multiply in futons, beds, and sofas. Since this product does not use insecticides, it can be used safely in households with young children or pets. Each sheet covers approximately one tatami mat or one single futon. The product includes a start-date sticker to track the 3-month replacement cycle.

Please note that this product targets common household invisible mites (such as Cheyletidae and house dust mites). It is not designed to target visible mites such as ticks.

FACT BOX

  • Source: PR TIMES
  • Category: New Product