With the goal of creating a childcare environment full of smiles for children, parents, and staff, Sakurasaku Mirai (HQ: Chiyoda-ku, Tokyo; President: Shuhei Morita), which operates daycare centers primarily in Tokyo, has partnered with Matilda (HQ: Koto-ku, Tokyo; CEO: Yuka Maruyama), a provider of home-style meal takeout services. In May 2026, a Matilda takeout station was installed on the premises of 'Sakurasaku Mirai Kiba' (Kiba Nursery), operated by the company.
This initiative aims to reduce housework burdens for child-rearing households and expand regional childcare support. It follows the initial rollout at 'Sakurasaku Mirai Higashi-Nihonbashi' (Higashi-Nihonbashi Nursery) in October 2024.
Background: Needed Support for Working Parents
As the number of dual-income child-rearing households increases, more families are struggling to balance work, parenting, and housework within limited time. Against this backdrop, daycare centers are expected to play a role beyond just providing childcare, acting as supports for parents and the community.
Consequently, the company introduced Matilda to alleviate the burden of 'dinner preparation,' one of the most demanding tasks after picking up children from daycare, utilizing the existing 'pickup' routine.
Success at Higashi-Nihonbashi Nursery
The company piloted Matilda at the Higashi-Nihonbashi Nursery in 2024. Parents who used the service commented that it helped them easily prepare healthy and delicious meals and reduced evening housework by allowing them to eat immediately after pick-up. Given these results, the company decided to expand the service to the Kiba Nursery.
Details: Pickup Dinner at Nursery and Head Home
The installed Matilda station allows users to pick up pre-ordered home-cooked meals at the nursery. This helps reduce housework burdens and creates more time, enabling parents to spend quality time with their children after returning home.
Furthermore, the station is open not only to nursery parents but also to local residents, allowing the nursery to function as a support hub for the community's daily life.
What is 'Matilda'?
'Matilda' is a home-style takeout station that makes every day's dinner something to look forward to. With over 800 menu options, including seasonal events and menus based on cultural or social issues, it provides an 'eating experience as content' that connects children to the joy of trying new foods.
Representative Comment
This initiative is the second rollout following feedback from the Higashi-Nihonbashi pilot. By providing an environment where parents can pick up dinner during their daily pickup routine, we hope to create time for parents to face their children, spend time as a family, or simply have time for themselves. We will continue to support children's healthy development through service collaborations centered on daycare centers.
Shuhei Morita, President
FACT BOX
- Source: PR TIMES
- Category: Partnership