Naiken Boys Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Sho Nakajima), which specializes in real estate sales and rental brokerage primarily in Tokyo, Saitama, Chiba, and Kanagawa prefectures, held its FY2025 Full-Year Management Report Meeting on Monday, April 27, 2026. We are pleased to announce the report of last fiscal year's business performance, the announcement of management goals for FY2026, and the appointment of Motonao Matsuo as a new executive.
While the annual growth rate of the real estate industry has been in the 10-20% range, Naiken Boys achieved rapid growth of 2.35 times year-on-year in FY2025.
FY2025 Results: Achieved 238% Sales and 288% Inquiries Year-on-Year, Meeting Targets
In FY2025, we recorded a high growth rate through strategic marketing measures and organizational efficiency.
・Sales: 238% year-on-year, 101% of sales target achieved
・Inquiries: 288% year-on-year (contributed by tie-ups with influencers and full-scale advertising operations)
・Sales Efficiency: Introduced an assistant system, building a structure where sales personnel can concentrate on customer experience.
Second-half sales accelerated to 151% compared to the first half.
FY2026 Plan: Theme "Be Clever, Be Foolish!"
FY2026 is positioned as an "important preparation period" for the explosive growth envisioned for FY2027. We plan for the highest level of revenue increase ever, aiming to achieve our medium-to-long-term plan of "10x sales in 5 years since establishment."
【Measures for Achievement (Partial Excerpt)】
・Strengthened Recruitment: Focus on "securing and developing personnel" beyond immediate profits.
The referral system will be revamped, significantly increasing referral fees from the conventional 200,000 yen to a maximum of 700,000 yen.
・We will also accelerate new challenges such as new projects, FC expansion, and strengthening the HR domain (Tenshoku Boys).
Announcement of New Executive Appointment
To further strengthen our management structure and accelerate business expansion, Motonao Matsuo has been newly appointed as an executive.
<About Motonao Matsuo>
Joined CityCamp Co., Ltd. as COO in January 2022, appointed Director in 2024, and led business growth for approximately three years. In May 2025, joined Naiken Boys Co., Ltd. as COO, overseeing business structure design, KPI design, and organizational system design, achieving 2.35 times year-on-year sales. Appointed Director COO in April 2026. Continues to be involved as a shareholder and partner after leaving CityCamp. Also serves as Representative Director of Co., Ltd. B, supporting business strategies for multiple external companies.
Comment from Representative Director Sho Nakajima
"We started in a single room with 145,000 yen rent when we founded the company, and now we have offices in three locations, including Osaka, and an organization with over 25 employees. Until now, we have steadily accumulated numbers, but the real 'offense' starts here. The goal of 10x growth is not just a number, but proof of the value we provide. This fiscal year, we will not only increase sales but also make it a year of offense to realize the company's belief of 'making customers happy, and making ourselves happy.'"
【Company Overview】
Company Name: Naiken Boys Co., Ltd.
Representative: Representative Director Sho Nakajima
Head Office: COERU SHIBUYA 8F, 1-20-3 Dogenzaka, Shibuya-ku, Tokyo
URL: https://naikenboys.co.jp/
Established: June 1, 2022
Capital: 1 million yen
Business Activities: Internet-based information services business, real estate acquisition, sales, leasing, management, and brokerage business, real estate transaction business
<Contact for Media Inquiries>
Naiken Boys Co., Ltd. Suzuki
TEL: 03-6455-2402 FAX: 03-6455-2403
E-mail: [email protected]
FACT BOX
- Source: PR TIMES
- Category: News