The "A/D2 Shoe Rain Cover," developed by the original business division of Entrex Inc. (Shinjuku, Tokyo), is a long-selling product marking its 8th year on the market. Demand for the product rises annually as a countermeasure against the rainy season, typhoons, and sudden guerrilla rainstorms, serving as a practical disaster-prevention item. The A/D2 Shoe Rain Cover is a waterproof cover designed to be worn over regular footwear. Because it prevents shoes from getting wet during sudden rain and can be folded for easy carrying, it is supported by commuters and students as "portable rain boots." With the introduction of the traffic ticket system (blue ticket) in April 2026, which classifies umbrella-wielding while cycling as a traffic violation, the product is seeing expanded demand as a practical item to protect feet while cycling. It features a non-slip sole and a design that allows pant hems to be tucked inside, eliminating concerns about entanglement. According to the Japan Weather Association, a trend of heavy rainfall is expected over the next month, further increasing the need for rain gear that can be carried in a bag. The product is currently available at Loft and Hands stores nationwide, as well as select PLAZA locations.

FACT BOX

  • Source: PR TIMES
  • Category: product_launch_update
  • Organizations: PLAZA