"ninaru Festa" Held in Futako-Tamagawa, Achieving 4,281 Attendees and 100% Exhibitor Satisfaction; Seeking Exhibitors and Sponsors for November Event in Gotanda TOC

EverSense Inc. (Location: Minato-ku, Tokyo; President & CEO: Tetsuya Makino) held the "ninaru Festa Maternity & Baby" real-life event, hosted by the pregnancy and childcare app "ninaru series," for two days on Saturday, May 30th, and Sunday, May 31st, 2026, at Futako-Tamagawa Rise Studio & Hall. The event attracted 4,281 visitors over the two days, and a survey of 16 exhibiting companies revealed that all 16 responded with "satisfied" or "very satisfied," achieving 100% satisfaction.

ninaru Festa is not just a large-scale event for attracting crowds; it is an experiential event where families in the pregnancy and childcare stages can encounter "what they truly want to know now" and "what they will need in the future."

The next event is scheduled to be held on Saturday, November 14th, and Sunday, November 15th, 2026, at Gotanda TOC. We are currently seeking exhibitors and sponsors. Companies that wish to have their products and services experienced firsthand by families with children in the pregnancy and childcare stages, and companies that want to create touchpoints for families to compare and consider options, are encouraged to inquire.

Inquiries for exhibition here

Event Overview

Event Name: ninaru Festa Maternity & Baby

Dates: Saturday, May 30, 2026 & Sunday, May 31, 2026, 10:00 AM - 5:00 PM

Venue: Futako-Tamagawa Rise Studio & Hall (2-21-1 Tamagawa, Setagaya-ku, Tokyo)

Access: Directly connected to Tokyu Den-en-toshi Line / Oimachi Line "Futako-Tamagawa Station" (4-minute walk)

Admission: Free (Full reservation system; some content requires separate advance reservation)

Organizer: EverSense Inc.

Number of Visitors: 4,281 (Total for 2 days) Exhibitor Satisfaction: 100% (16 out of 16 exhibitors responded "satisfied" or "very satisfied")

View the event report here

You can download the event report for ninaru Festa @ Futako-Tamagawa

Features of ninaru Festa Futako-Tamagawa

The Futako-Tamagawa event attracted many families who are in a period where decisions related to their lives, such as preparing for childbirth and choosing childcare products, are concentrated.

Visitor Life Stage Breakdown ・Pregnant: 47.1% ・0-5 months postpartum: 13.3% ・6-11 months postpartum: 19.3% ・Total pregnant to under 1 year postpartum: 79.7%

Furthermore, the rate of couples attending was 84.1%. It became a place where couples could easily discuss and compare products and services for which family decisions are made, such as housing, insurance, healthcare, and childcare products, on the spot.

High "Segmentation" and "Information Gathering Intent" Lead to Deep Engagement

The event is characterized by attracting many families in the pregnancy and early postpartum stages with a high desire for information gathering related to pregnancy and childcare, which facilitates concrete comparisons and considerations at company booths and seminars.

Engagement generated at the venue ・Physically handling products ・Listening to explanations ・Trying samples ・Requesting brochures ・Leading to individual consultations

Voices from Exhibiting Companies ・"There were more motivated people than those just looking for samples." ・"There are no other events with so many pregnant women." ・"It matched the target audience we wanted to reach." ・"The stage of pregnancy or early postpartum months matched our target."

Booth Exhibitions Also Yielded Results Such as Experiences, Brochure Requests, App Downloads, and Purchases

Company booths provided a space where visitors could see, touch, and hear about various products and services related to pregnancy and childcare.

Results for exhibiting companies included over 120 brochure requests for healthcare companies, over 300 app downloads for medical companies, and over 700 samplings via experiences for skincare companies, with achievements tailored to each company's objectives.

In particular, deep communication with visitors was fostered for products and services where value could be easily conveyed through explanations and experiences.

ninaru Festa is utilized not just as a place to distribute products, but as a venue that helps visitors understand the background of products and services and provides an opportunity for families to consider them.

Actual booth scenes (Futako-Tamagawa)

Seminar Sponsorship Creates Deep Consideration Opportunities Based on a Strong Desire to Learn

Multiple seminars were held focusing on themes of interest to families in the pregnancy and childcare stages.

Seminars were conducted on a pre-reservation basis, with 179/180 households reserving spots for 9 sessions across 5 courses, nearly filling all available seats. A total of 213 households participated on the day, providing visitors with time to deepen their understanding while learning about products and services.

ninaru Festa seminars are not merely platforms for delivering information. They are characterized by families who are proactively seeking pregnancy and childcare information being able to listen calmly and compare/consider options while conversing with their families.

Indeed, seminar sponsorships have led to concrete actions by participants, such as 40 individual consultations in the insurance sector, 13 individual consultations in the real estate sector, 25 brochure requests in the healthcare sector, and a 98.6% purchase intention rate in the skincare sector.

Furthermore, due to the high number of couples attending and participating, it became a touchpoint where conversations naturally arose on the spot, facilitating comparison and consideration for products and services requiring family decisions, such as housing, insurance, healthcare, and childcare products.

ninaru Festa is not an event that solely pursues visitor numbers; it emphasizes carefully connecting families in the pregnancy and childcare stages with the products and services they need. It is a real-life touchpoint that facilitates deep communication for companies wishing to explain directly, offer experiences, and have families consider their offerings.

Actual seminar scenes (Futako-Tamagawa)

Next Events in September at Suiten-gū and November at Gotanda; New Experiential Content and Practical Parent Classes Introduced

ninaru Festa will continue to expand real-life touchpoints with families in the pregnancy and childcare stages.

Upcoming Event Schedule ・Monday, September 21, 2026: Suiten-gū T-CAT ・Saturday, November 14, 2026 & Sunday, November 15, 2026: Gotanda TOC

For the November Gotanda TOC event, we will be attracting parents with children ranging from pregnancy to around 2 years old. We are currently recruiting exhibitors and sponsors, with the first deadline for exhibition applications scheduled for the end of September 2026.

New Content for Gotanda TOC Event ・Experiential Content: Parent-child participation programs that convey usability and experiential value, which are difficult to communicate through product descriptions alone. ・Practical Parent Classes: Hands-on sessions where couples practice newborn care and childcare preparation. This offers a high compatibility with products and services related to childbirth preparation, childcare, healthcare, skincare, and family services.

Exhibition menus include booth exhibitions, seminar sponsorships, experiential content, practical parent classes, rest area tie-ups, sampling, stamp rallies, app advertising, and sponsored articles, which can be proposed according to the company's objectives.

Gotanda Detailed Information Here

Image of Practical Parent Class (Sponsorship of childcare-related products is possible) Image of Experiential Content (Sponsorship of infant education classes, etc. is possible)

Inquiries Regarding Collaboration with ninaru Festa or Event Participation

Please specify "ninaru Festa" in the subject line and feel free to contact us. A representative will respond within 2-3 business days.

Inquiries here

About the "ninaru" Series

The "ninaru" series offers apps that support every phase of pregnancy and childcare, including "ninaru" for pregnancy, "ninaru baby" for childcare, and "Papa ninaru" for fathers. In 2024, the monthly active user count reached a record high. Continuing to grow despite the declining birthrate, the cumulative number of downloads has surpassed 11 million.

【About EverSense Inc.】 With the mission "To create a society full of smiles by making families happy," we plan and operate web media and plan and develop childcare support apps. The "ninaru series," which began with the pregnancy app "ninaru," has surpassed 11 million cumulative downloads (as of the end of December 2025). We offer many free apps, including the childcare app "ninaru baby," the app exclusively for dads "Papa ninaru," and the app for grandparents "Grandparents ninaru." We will continue to expand services that bring happiness to families in various domains.

【Company Profile】 Company Name: EverSense Inc. Representative: Tetsuya Makino, President & CEO Location: 5F WORK STYLING, Shiodome City Center, 1-5-2 Higashi-Shimbashi, Minato-ku, Tokyo 105-7105 Established: January 2013 Business Activities: Planning and operation of web media, planning and development of childcare support apps Capital: 11,750,000 yen URL: https://eversense.co.jp/