Free Report Published: Quiet filtering starts before "pass results" are seen. Why cram school HQs should maintain Google Maps

Canly Co., Ltd. (Location: Shinagawa-ku, Tokyo; Co-CEOs: Mamoru Tatsumi, Yutaro Akiyama), which develops and provides the bulk management service 'Canly Store Attraction' for Google Business Profiles™, websites, and various SNS, announces the free release of a report for the cram school industry titled 'Quiet filtering begins before those pass results are seen. Why cram school headquarters should maintain Google Maps in time for the new academic year season.'

Click here to request the free report.

When it comes to the strengths that cram schools want to appeal to the most, it is undoubtedly 'pass results (academic achievements)'.

However, are those results truly reaching the parents considering enrollment?

A questionnaire survey revealed that while many parents value 'pass results', more than 60% of them do not immediately compare these results. Instead, they begin their search for cram schools based on 'location and reviews'.

Furthermore, the reality has come to light that if the content of 'online reviews' is poor, no matter how attractive the pass results are, the school will be removed from consideration.

Based on these latest search behavior data, this report thoroughly explains why it is necessary to maintain Google Maps in order to be found by parents who are in the consideration phase.

▼ What you will learn from this document - Information and search methods prioritized by parents when looking for a cram school, deciphered through data - The reality before pass results are delivered