RESERVA Reservation System Launches 'API Integration Function' for External System Connectivity

Control Technology Inc. has added the 'API Integration Function' to its reservation system RESERVA. This feature enables users to access reservation and customer data via API, supporting integration with external systems used by businesses. This enhancement simplifies data utilization after booking and facilitates internal information sharing, leading to more efficient reservation management operations.

Details of the 'API Integration Function'

Background of the Feature Release

Reservation and customer data are critical business assets, essential not only for confirming visits but also for tracking usage, customer service, sales activities, store operations, and sales forecasting.

Recently, demand has grown for businesses to move beyond viewing reservation and customer data solely within the reservation management interface. Instead, they seek to import this data into internal systems, databases, CRM and business systems such as Salesforce, HubSpot, and kintone, and BI tools like Tableau, Looker Studio, and Power BI. These integrations support customer management, usage analysis, reporting, strategic decision-making, and operational improvements.

To support such data utilization, RESERVA is now offering the Reservation Information API and Customer Information API. These APIs allow external systems to retrieve reservation and customer data managed within RESERVA, enabling more flexible data usage within internal systems.

Capabilities Enabled by This Feature (1) Reduced Burden of Data Collection Tasks

With the ability to access reservation and customer data via API, businesses can eliminate time-consuming tasks such as CSV exports, manual data entry, and data re-entry into internal systems.

Easier integration of reservation data into existing workflows leads to improved efficiency in daily reservation management.

(2) Enhanced Management Accuracy through Data Access

Reservation and customer data become more accessible for operations such as customer management, sales management, membership management, and usage tracking.

The ability to view and use booking details, usage history, and customer information directly within existing systems helps prevent information silos, transcription errors, and data update mistakes across departments.

(3) Expanded Utilization within Existing Systems

By retrieving RESERVA's reservation and customer data via API, businesses can more easily integrate this information into customer management systems such as Salesforce, HubSpot, kintone, and in-house CRMs.

Additionally, when combined with BI tools such as Tableau, Looker Studio, Power BI, or custom dashboards, businesses can visualize metrics like reservations per location, usage statistics, and cancellation rates, supporting operational improvements and the development of sales and marketing strategies.

How to Configure the 'API Integration Function'

RESERVA Related Links ▼ Official Website: https://reserva.be/ ▼ Feature List: https://lp.reserva.be/function/ ▼ Pricing Plans: https://biz.reserva.be/price/ ※ As of June 2026, the 'API Integration Function' is available only for facility-type accounts on the Suite plan.

Control Technology Inc. will continue to support digital transformation in booking processes, reservation data management, and reception operations through the RESERVA system, striving to create convenient and efficient reservation environments for both businesses and end users.

[Company Overview] Company Name: Control Technology Inc. Established: August 2013 Representative: Shuichi Tanimoto Headquarters: 5F, Shinagawa Intercity Tower B, 2-15-2 Konan, Minato-ku, Tokyo 108-6105, Japan Business Activities: Development and operation of the cloud-based reservation system 'RESERVA' and industry-specific reservation solutions Corporate Website: https://tech.controlgroup.jp Certifications Held: ISMS (ISO/IEC 27001:2022), ISMS Cloud Security (ISO/IEC 27017:2015)