株式会社シロ News Releases

【SHIRO】On Wednesday, July 1, 2026, 'SHIRO Isetan Shinjuku Store' will relocate to a special pop-up shop and launch the new summer fragrance 'Zero Pear' in advance.

SHOP IMAGE|SHIRO Isetan Shinjuku Store Special Pop-up Shop The SHIRO Isetan Shinjuku Store will clo… · 2026-06-29

[SHIRO] Aiming to be a company where employees can continue to work with peace of mind, introducing a new employee benefit system

Background of Introduction This system has been introduced with the aim of further company growth a… · 2026-07-07

[SHIRO] LIMITED SKINCARE Aoyuzu Rich Oil-in-Water

From SHIRO's popular "Yuzu Series" skincare products, "Aoyuzu Rich Oil-in-Water" is now available in… · 2026-07-02

[SHIRO] LIMITED FRAGRANCE ICE MINT

Cosmetics brand SHIRO has announced its limited-edition fragrance 'ICE MINT', created with an ethica… · 2026-04-16

[SHIRO] "SHIRO K11 Musea" opens in Hong Kong on Friday, May 1st. Taking a new step in the brand's history.

SHIRO opened a new store at K11 Musea in Hong Kong on May 1st, recording approximately 3,200 visitor… · 2026-05-07

[SHIRO] "SHIRO K11 Musea" Opens as the First Hong Kong Store on Friday, May 1, 2026

SHIRO will open its first Hong Kong store at K11 Musea on May 1, 2026. The store features a localize… · 2026-04-24

[SHIRO] Sunagawa Park Hotel Renamed to 'PARK SHIRO' and Reopens. A Future "Culture Base" is Born.

Cosmetic brand SHIRO announces the reopening of Sunagawa Park Hotel as 'PARK SHIRO'. It will serve a… · 2026-04-21

[SHIRO] Sunagawa Park Hotel Renamed to 'PARK SHIRO' and Reopens. A Future "Culture Base" is Born.

Cosmetic brand SHIRO announces the reopening of Sunagawa Park Hotel as 'PARK SHIRO'. It will serve a… · 2026-04-21

[SHIRO] LIMITED FRAGRANCE ICE MINT

Cosmetics brand SHIRO has announced its limited-edition fragrance 'ICE MINT', created with an ethica… · 2026-04-16