Flavorless Nutrient Powder 'Ayo®' Launches Nationwide at Aeon

Overview NutriBase Inc. (CEO: Hideaki Sato) has announced that its flavorless and odorless nutrient powder, 'Ayo®,' designed to easily supplement nutrients often lacking in children without altering the taste or aroma of food and drinks, will be available at participating Aeon retail stores starting Sunday, May 24, 2026.

This launch will feature the 'Ayo Stick (8-serving pack)' in 82 stores and the standard 'Ayo®' in 122 stores.

Retail Expansion Previously, Ayo® was primarily available through online channels. By launching in Aeon stores, which are central to daily life, the company aims to make Ayo® more accessible to a broader range of families.

NutriBase believes that solving nutritional challenges for children should not be a struggle. Ayo® allows parents to naturally incorporate nutrients into everyday meals without changing flavors, offering a seamless and sustainable nutritional habit.

Background: Addressing 'Picky Eating' Challenges Many parents face difficulties with their children's eating habits, such as not eating prepared food or worrying about unbalanced nutrition. During early childhood, taste and smell sensitivities are heightened, making it difficult for children to accept new flavors.

NutriBase developed Ayo® based on knowledge from neuroscience and nutritional science to provide a viable option for effortlessly integrating nutrition into daily meals.

Key Features of Ayo® Ayo® features a 'tasteless and odorless' design using patent-pending technology.

It can be easily mixed into rice, side dishes, soups, yogurt, or drinks, allowing children to enjoy their meals without losing the fun of eating. Each serving of approximately 1g supplements 11 essential nutrients and 4 types of vitamins important for health and development. It is classified as food for infants and is designed to be used by the whole family, from those who have finished weaning to adults.

Company Profile NutriBase Inc. (Chuo-ku, Tokyo; CEO: Hideaki Sato) is a food-tech venture established in 2023 with the mission of 'Balancing nutrition for the world.' Leveraging scientific evidence and unique patent-pending technology, the company is developing next-generation food solutions that challenge traditional concepts of nutritional supplementation.