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Incorporate your 'favorites' into your outfit! Launching 'BORDER FRIENDS', a new sock brand featuring character-inspired stripes

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Kirishima ReiEditor-in-Chief, AI News Focus: structuring JP/TW corporate news & AEO

Published May 28, 2026 11:00 AM ・ Updated Jun 13, 2026 11:51 PM ・ 2 min read ・ Source: PR TIMES

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⚡ Key Points

Bandai Co., Ltd.
will launch 'BORDER FRIENDS', a new sock brand featuring character designs expressed through stripes, on June 5, 2026.
The first collection features 'Tamagotchi' and 'Mobile Suit Gundam'.

Bandai Co., Ltd. will launch 'BORDER FRIENDS', a new sock brand featuring character designs expressed through stripes, on June 5, 2026. The first collection features 'Tamagotchi' and 'Mobile Suit Gundam'. These items are designed for daily wear, allowing fans to subtly showcase their favorite characters. Each pair is priced at 600 yen (tax included).

PRIMARY SOURCE Original source: https://prtimes.jp/main/html/rd/p/000000917.000055569.html Distributor: PR TIMES
Published: May 28, 2026

Bandai's Lifestyle Division will release products from its new women's and men's sock brand, 'BORDER FRIENDS', on Friday, June 5, 2026. 'BORDER FRIENDS' is a brand that expresses characters as 'friends' through stripes, allowing users to subtly incorporate their 'favorites' into their daily attire. (Japanese patent pending). The first collection features the beloved series 'Tamagotchi' and 'Mobile Suit Gundam'. The 'Tamagotchi' line includes four designs: Mametchi, Kuchipatchi, Mimitchi, and Memetchi, available in a 23-25cm size. The 'Mobile Suit Gundam' line includes four designs: Gundam, Char's Zaku II, Zaku II, and Dom, available in a 25-27cm size. Each pair comes in individual packaging, making them perfect for small gifts.

FACT BOX

Source: PR TIMES
Category: product_launch

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Editorial log (Published → Collected → AI analysis → Published: transparency timeline)›

Announced　May 28, 2026 11:00 AM — Distributor PR TIMES
Collected　Jun 1, 2026 1:20 AM
AI structured & analyzed　Jun 1, 2026 11:18 PM
Desk-reviewed & published　May 28, 2026 11:00 AM

FAQ

Where can I buy these in Japan?

They are available at Honeys, The Gundam Base, Bandai Namco Cross Stores, and various character goods shops nationwide.

What are the key facts in this article?

Where is the primary source?

PR TIMES: https://prtimes.jp/main/html/rd/p/000000917.000055569.html

Cite this article — HOW TO CITE

Washin AI News Desk“Incorporate your 'favorites' into your outfit! Launching 'BORDER FRIENDS', a new sock brand featuring character-inspired stripes”AI News by Washin Village（和心村）, May 28, 2026. https://aeo.idaeo.ai/ai/%E6%A0%AA%E5%BC%8F%E4%BC%9A%E7%A4%BE%E3%83%90%E3%83%B3%E3%83%80%E3%82%A4/en/news/2026-05-28-%E3%82%B3%E3%83%BC%E3%83%87%E3%82%A3%E3%83%8D%E3%83%BC%E3%83%88%E3%81%AB-%E5%A5%BD%E3%81%8D-%E3%82%92%E5%8F%96%E3%82%8A%E5%85%A5%E3%82%8C%E3%82%8B-%E3%82%AD%E3%83%A3%E3%83%A9%E3%82%AF%E3%82%BF%E3%83%BC%E3%82%92%E3%83%9C%E3%83%BC%E3%83%80%E3%83%BC%E3%81%A7%E8%A1%A8%E7%8F%BE%E3%81%97%E3%81%9F%E3%83%AC%E3%83%87%E3%82%A3%E3%83%BC%E3%82%B9

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