Fancl Corp. began airing a new TV commercial for its age-management product 'Well-Age Premium,' which focuses on senescent cells, nationwide on Tuesday, May 19, 2026.
Actress Haruka Igawa, who resonates with Fancl's desire to 'eliminate worries associated with aging,' stars in the commercial. The film depicts her learning about Fancl's cutting-edge research on senescent cells and finding hope for the future.
[Overview] CM Title: Well-Age Premium 'World's First Discovery in Senescent Cells' (15s / 30s) Cast: Haruka Igawa Song: Que Sera Sera Performed by: Mrs. GREEN APPLE Start Date: Nationwide from May 19, 2026
[CM Story] In the commercial, Ms. Igawa engages in a conversation with a Fancl researcher about the latest studies on senescent cells. Upon hearing that they made a world-first discovery regarding senescent cells through research on Agrimony, she expresses surprise and engages deeply by asking insightful questions. After learning about the future that Fancl's research and products aim to create, she remarks, 'I feel hopeful about the future.'
[About Well-Age Premium] This product is a Functional Labeling Food that contains Agrimony-derived Agrimoniin derivatives. It is the first in the world to be confirmed via human clinical trials to 'reduce temporary fatigue in middle-aged and older adults who tire easily and maintain a positive mood.'
Product Name: Well-Age Premium [Functional Labeling Food] Sales Channels: Mail order, direct stores, general distribution (partial) Price (Tax included): 5,870 JPY Functional Ingredient: Agrimony-derived Agrimoniin derivatives 0.2mg
FACT BOX
- Source: PR TIMES
- Category: キャンペーン