Format Inc. (Headquarters: Shibuya, Tokyo; President: Gen Ushida), the developer of V12, a golf wear brand that combines high fashion with playfulness, has celebrated its 10th anniversary.
To commemorate this milestone, V12 has collaborated for the first time in three years with #FR2GOLF, the golf line from the streetwear brand #FR2. The limited "Summer Collection" was released on Friday, May 29, 2026.
This collection fuses V12's signature flamboyant designs with #FR2GOLF's edgy streetwear style, creating pieces that stand out on the golf course.
A Summer of Ultimate Fun By bringing together V12, which expresses the joy of fashion through golf wear, and #FR2GOLF, known for its "Fxxking Rabbits" icon, this collaboration introduces a free-spirited, resort-inspired collection that breaks the mold of traditional golf apparel.
Collection Highlights
1. Luxurious Double-Name Logos Featuring items printed with V12's signature and #FR2GOLF's iconic rabbit logo, these pieces are instantly recognizable as collaborative items, making them highly desirable for fans.
Items include: - V12FR2 VARIETY MOCK: ¥22,000 - V12FR2 DUAL MOCK: ¥22,000 - V12FR2 DUAL POLO: ¥25,300 - V12 FR2 DUAL SHORTS: ¥25,300 - V12FR2 DUAL SKIRT: ¥25,300 - V12FR2 DUAL CAP: ¥8,800 - V12FR2 DUAL VISOR: ¥7,700
2. Fusion of Functionality and Fashion To ensure comfort during harsh mid-summer conditions, the collection features the Kucho-fuku(R) (air-conditioned wear) line. These vests combine the brands' logo designs with high-performance fans and batteries.
- V12FR2 VEST: ¥48,950
Note: "Kucho-fuku" utilizes patents and technology held by Kucho-fuku Co., Ltd.
3. Resort-Inspired "All-Over Print Series" The all-over print series, scattered with original designs, serves as the main attraction for summer golf. It artfully blends the identities of both brands with a laid-back, resort feel.
Items include: - V12FRS PATTERN POLO: ¥26,400 - V12FR2 PATTERN SHORTS: ¥26,400 - V12FR2 PATTERN SKIRT: ¥26,400 - V12FR2 PATTERN HAT: ¥9,900 - V12FR2 PATTERN CART BAG: ¥13,200 - V12FR2 PATTERN ICE BAG: ¥5,500
About V12 Under the concept of "PLAY the FASHION," V12 proposes items for enjoying fashion rather than just gear for golf.
About #FR2GOLF A golf line derived from the #FR2 (Fxxking Rabbits) apparel brand.
Release Information Release Date: Friday, May 29, 2026 Retailers: V12 direct stores, V12 official site, #FR2GOLF direct stores, #FR2GOLF official site.
FACT BOX
- Source: PR TIMES
- Category: New Product
- Products / services: V12 / #FR2GOLF