The 'Pasticcino World Tour,' a global traveling project by the iconic Weekend Max Mara Pasticcino bag, is visiting Florence, Italy, as its fifth port of call.

Launching in 2026 to commemorate the 10th anniversary of the Pasticcino bag, 'Pasticcino Bag Italian Roots' is a special collection dedicated to Italy, the origin of the brand.

This collection represents the latest chapter of a project that highlights exclusivity, top-tier craftsmanship, and exceptional manufacturing techniques from around the world. As the setting for this collection, Italy is a country boasting a rich history, artistic heritage, and world-class craftsmanship. The collection features six numbered, limited-edition designs.

The fabrics used are sourced from the historic textile workshop 'Fondazione Lisio' in Florence. Established in 1977, the foundation preserves traditional weaving techniques such as velvet, brocade, lampas, and damask for the future. The jacquard fabrics are inspired by patterns from the architecture and palaces of the Tuscany region.

For the iconic ball closure, highest-quality natural marble crafted by 'Budri,' an Italian specialist workshop founded in 1967, is used. Renowned materials such as Bardiglio Carrara, Calacatta Belgia, and Fior di Pesco Carnico have been carefully selected.

'Pasticcino Bag World Tour Italian Roots' is scheduled to be released in June 2026 at Weekend Max Mara shops nationwide and online stores.

FACT BOX

  • Source: PR TIMES
  • Category: New Product