Free Webinar: BtoB LLMO & AIO Strategy Seminar on June 2, 16, and 30 (Hosted by Media Reach Inc.)

Media Reach Inc. (Headquarters: Osaka, CEO: Toshiki Matsumura) will hold a free webinar, "BtoB LLMO Strategy & Practice Seminar 2026 Edition," for BtoB marketing managers, web managers, SEO specialists, and content creators on June 2, June 16, and June 30, 2026. In this webinar, we will explain the concepts and practical methods of LLMO (AI Search Optimization) that companies should adopt in the AI search era, based on the changes in information gathering and comparison behavior of BtoB companies due to the spread of ChatGPT, Gemini, and Google AI Overview. In traditional SEO, it was important to rank high in search results and gain traffic to service pages and article content. On the other hand, in the AI search era, it is becoming important not only to rank high, but also how the company's service is explained in AI answers, whether it is taken up as a candidate when compared with competitors, and how it is perceived at the consideration stage before inquiry. Especially in the BtoB field, users tend to proceed with consideration while comparing multiple companies, checking service content, track record, expertise, pricing, introduction cases, and third-party evaluations, rather than inquiring immediately. Therefore, it is important to organize the information environment that AI can refer to, such as external media, comparison articles, press releases, and case study articles, in addition to information on the corporate site. In this webinar, Media Reach, which has been providing LLMO support services early in Japan, will explain the LLMO strategy and practical methods that BtoB companies should work on, assuming the AI search environment in 2026. We will also organize the points to keep in mind in practice, such as how to organize corporate sites, content, and external information, while introducing our own BtoB LLMO case where 20% of inquiries were acquired via AI search. Seminar Overview: Seminar Name: BtoB LLMO Strategy & Practice Seminar 2026 Edition. Date and Time: June 2, 16, 30, 2026, 13:00-14:00 each time. Format: Online. Participation Fee: Free. Capacity: 100 people per session.