New 'Hamunigiri' Colors Launch Exclusively on Village Vanguard Online!

Ribu Hato Co., Ltd. (headquartered in Nihonbashi-Kabutocho, Chuo City, Tokyo) has launched new colors of the highly popular 'Hamunigiri' item, which has received widespread acclaim.

Five new exclusive colors are now available through Village Vanguard and online in a pre-sale launch via the Village Vanguard Online store.

Order Period ■ Until June 29, 2026, 10:00 AM

Sales Page

Village Vanguard Exclusive! 'Hamunigiri' Mascot (Sakura Mochi / Ramune / Momo Manju / Zunda)

Sakura Mochi Ramune

Momo Manju Zunda

New pastel-colored 'Hamunigiri' variants, exclusive to Village Vanguard, are now available! An irresistibly cute hamster mascot with a blank expression that brings comfort when squeezed.

Price: ¥1,760 each (tax included)

Size: W6 × D5.5 × H10 cm

Pre-sale Now Live! 'Hamunigiri' Mascot (Kuromitsu)

Kuromitsu

The classic 'Hamunigiri' lineup welcomes a new member: 'Kuromitsu'! Pre-sale has now started exclusively on Village Vanguard Online!

Price: ¥1,760 each (tax included)

Size: W6 × D5.5 × H10 cm

Let's all gather together!

Their squishy, squeezed appearance is unbearably cute!

Perfect for photo shoots—let’s go on an adventure together!

Classic Best-Selling Colors Also Available! 'Hamunigiri' Mascot (Kinako / Omochi / Mitarashi / Gomakichi)

Kinako Omochi

Mitarashi Gomakichi

The iconic, must-have colors that define 'Hamunigiri'!

Price: ¥1,760 each (tax included)

Size: W6 × D5.5 × H10 cm

Order Period ■ Until June 29, 2026, 10:00 AM

Visit the sales page here!

Squeeze away your stress! With their indescribable cuteness, why not pick up one 'Hamunigiri' today?