Sanjoh Certified as Excellent Case in METI & IPA DX Selection 2026

Sanjoh Co., Ltd., based in Sapporo, Hokkaido, was certified as an 'Excellent Case' in DX Selection 2026, hosted by the Ministry of Economy, Trade and Industry (METI) and the Information-technology Promotion Agency (IPA), during a presentation event on May 20, 2026, at Shiba-koen. Out of 11 finalists selected nationwide, Sanjoh's President Hirotsugu Ogawa presented on 'Organizational Reform through Internal DX and Regional DX Support.' Originating as a 58-year-old office supplies dealer, Sanjoh evolved by leveraging CRM, SFA, and groupware tools to transition from individual-focused sales to organized team-based operations. Additionally, they established marketing and inside sales departments in 2019 to adapt to online business trends. Leveraging its own DX success, the company now acts as a partner to support the digital transformation of other local small-and-medium enterprises (SMEs) in their region. Sanjoh aims to continue promoting both protective and proactive DX strategies, combined with robust cybersecurity, to boost regional economic competitiveness.