Bookstore staff nationwide showcased their love for books through creative displays. Sekaibunsha Co., Ltd. has announced the winners of the 'Hokuo Kojirase Nikki Bookstore Display Contest,' featuring the 'Hokuo Kojirase Nikki' series and 'Tasty! Nikkan Gochiso Tsushin.'

Held from November 21, 2025, to January 31, 2026, the contest invited bookstores nationwide to create displays reflecting the world-view of the five-volume series and the new release. The campaign generated significant buzz on social media under the hashtag #北欧こじらせ飾り付け (Hokuo Kojirase Decoration).

Submissions included dioramas, plush toy setups, and handcrafted Nordic decorations, reflecting the affection and playfulness of bookstore staff. The author, Shumatsu Hokuobu chika, commented, 'It is truly a joy to see the love for these books conveyed through each and every submission.'

Grand Prize Highlights: - Dioramas recreating book cover illustrations with meticulous detail. - Creative setups featuring seagull plush toys at the cash register.

Hokuo Kojirase Prize Highlights: - Impactful and cute plush toys resembling cotton candy. - Knitted decorations featuring Nordic-style floral motifs and seagulls.

Special Awards: - Aruya Shoten Kawanami - Orion Shobo Aeon Mall Musashimurayama - Junkudo Shoten Niigata - Libro Tonarie Cute Tsukuba - YAJIMA-YA Hamamatsu

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  • Source: PR TIMES
  • Category: Event