Chukyo Iyakuhin to Launch 'Ear Acupressure Jewelry' Based on Personal Colors on May 18, 2026

Chukyo Iyakuhin Co., Ltd. will launch the 'Ear Acupressure Jewelry', a general medical device inspired by personal colors that allows users to choose shades that suit them, starting May 18, 2026, at drugstores and variety shops nationwide.

'Ear Acupressure Jewelry' is a novel beauty accessory that can be enjoyed simply by applying it to the ear like a sticker. It requires no pierced holes, allowing anyone to easily 'accessorize their ears.'

This product is a general medical device that applies 'needle-free acupuncture' technology with a 50-year history. The unique 'wedge-shaped grains' compress the skin, providing an acupressure-like effect to relieve stiffness. Furthermore, focusing on the recent beauty trend of 'personal color,' the product is available in two types (for warm undertones and cool undertones) to blend naturally with the user's skin tone. It is an item that updates everyday life by balancing fashion and self-beauty.

Development Background: Proposing self-care that 'accessorizes the ears' to highly beauty-conscious demographics

In recent years, the value of choosing 'what suits oneself' based on personal color diagnosis has taken root in the beauty market. The company fused this trend with 'ear fashion.' Requiring no pierced holes and simply applied like a sticker while enhancing makeup, this product was developed as a new standard item for Gen Z and highly beauty-conscious women.

Product Features: Two types based on personal color

This product offers two lineups to match skin tones.

- WARM TONE (for warm undertones): 3 colors - Light Gold Quartz, Pearl, and Vintage Rose. - COOL TONE (for cool undertones): 3 colors - Light Sapphire, Crystal, and Silver.

Each type contains a total of 12 grains (4 grains of each of the 3 colors), allowing users to switch them out according to their makeup, mood, or events of the day.

Reliable Functionality: Applying 'needle-free acupuncture' technology with a 50-year history

It offers not only fashion appeal but also reliable functionality as a general medical device.

- Acupressure effect from 'wedge-shaped grains': Applying technology put into practical use for medical institutions in 1975. The unique wedge shape applies a pressure stimulus of 5kg/㎠ to the skin, promoting the relief of stiffness with an effect similar to acupressure. - Commitment to materials: The grains are made of stainless steel and manufactured in Japan. - Multi-use: Can be used not only for ear acupressure points but also for care around the décolleté and collarbone.

Product Overview Product Name: Ear Acupressure Jewelry 2 Types: 'WARM TONE' and 'COOL TONE' Release Date: May 18, 2026 Content: 12 grains (3 colors x 4 grains each) Price: 1,628 yen (tax included) Sales Locations: Nationwide drugstores, home centers, variety shops, e-commerce sites, etc.