Hakase.com Inc. is enhancing corporate video marketing support through the launch of 'Media Hakase,' a video distribution platform specifically designed for introducing corporate services and products. By combining an intuitive, AI-equipped video editing tool with a dedicated website construction function optimized for SEO and LPO, the platform enables complete in-house production and distribution of video content.
▼ Learn more about using Media Hakase for product and service promotion:
https://media-hakase.com/scene/product.html
Solving Corporate Challenges in Video Marketing
While many companies currently use their websites or video platforms to disseminate information, several challenges persist at the operational level:
1. Difficulty in Target Segmentation
Corporate websites attract diverse audiences, making it difficult to precisely target specific customer segments with tailored messaging.
2. Key Messages Get Buried in Website Content
Since corporate websites serve as comprehensive information hubs, important content related to specific products or services often gets buried among other information.
3. Cumbersome Internal Approval Processes for Content Updates
Adding new content to existing websites requires repeated estimates and internal approvals, slowing down operations and increasing production costs each time.
4. Inflexible Information Distribution Based on Use Cases
It's challenging to flexibly scale content focused on specific purposes—such as particular product lines or customer groups—hindering optimization of information delivery.
'Media Hakase' offers a one-stop solution, from building enterprise-exclusive owned media (portal sites) to creating and distributing video content. It creates an optimal information environment tailored to specific goals and audiences, resolving all the above issues.
Four Benefits of In-House Video Production
• Significant Reduction in Outsourcing Costs: Complete in-house operation delivers high cost-effectiveness.
• Accurate Communication of Unique Value: Employees who best understand the product can create content that correctly highlights key selling points.
• Shortened Lead Time: Fast turnaround from video revisions to website updates.
• Reduced Production Time: Templates and AI features reduce daily workloads.
For maximum impact from in-house video production, Media Hakase is highly recommended.
Three Key Features That Make 'Media Hakase' Stand Out
1. Simplified In-House Video Creation via AI-Powered Cloud Tools
An intuitive cloud-based video editing tool is included as standard. With AI-assisted creation features and a wide range of templates, high-quality videos can be produced quickly—even by users without technical expertise. Content can also be easily updated by staff via centralized CMS management.
2. Building a Proprietary Platform Optimized for SEO and LPO
Unlike external platforms such as YouTube, Media Hakase enables the creation of a custom-designed, brand-centric dedicated website. The platform’s architecture is optimized for both SEO (Search Engine Optimization) and LPO (Landing Page Optimization), directly contributing to improved search rankings and increased organic traffic. Additional functions such as member-only login access and analytics are also available based on needs.
3. Consulting Support That Guides You Until Results Are Achieved
Support goes beyond tool provision—dedicated consultants provide continuous assistance from the planning and structuring stages onward. This includes strategic design and operational consultation for video marketing, ensuring outcome-driven, hands-on support.
Differences from Free Video Platforms (e.g., YouTube)
The reason enterprises should own a dedicated platform lies in Media Hakase’s ability to resolve the following risks and limitations associated with free platforms like YouTube:
• Weak Branding: Third-party content and ads appear alongside your videos, diluting your brand message.
• Difficulty Directing Users to Other Platforms: Due to social media platform restrictions, guiding viewers to external sites (e.g., your corporate website) is difficult, complicating conversion optimization.
• Risk of Terms of Service and Ad Slot Changes: Ongoing changes by platform providers continue to impose new constraints on free video distribution.
• Viewer Fragmentation: Layouts featuring related videos make it easy for viewers to drift away from your content.
With Media Hakase, businesses can build their own independent video-owned media, free from these external influences.
Use Cases
• PR videos that effectively communicate the appeal of new products and services
• How-to videos explaining complex operations or installation procedures that are hard to convey via text
• Coverage of exhibitions and campaign announcements
• Centralized distribution of catalogs and specification sheets (PDFs) alongside videos
• Exclusive content dissemination targeted only at dealers or existing customers
'Media Hakase' strongly supports video marketing that maximizes product appeal and directly contributes to corporate performance.
▼ For service details, case studies, and materials:
https://media-hakase.com/scene/product.html
▼ View actual video examples created with Media Hakase:
https://media-hakase.com/video_list/topic/158/17/
▼ See platform development and implementation case studies:
https://media-hakase.com/works/
Company Overview
Company Name: Hakase.com Inc.
Address: 1-17-18 Kichijoji Higashi-cho, Musashino City, Tokyo, Triangle Building 2F
Business Activities: Video planning and production consulting, web design consulting, web system management, portal site operation, publishing and editing of information magazines, media advertising agency services, entertainment business
Services Provided: 'Media Hakase', 'Manual Hakase'
Corporate Website URL: https://web-hakase.com/
Contact for Inquiries
Company: Hakase.com Inc., Public Relations Department
Tel: 0422-28-2211
Fax: 0422-28-2212
Inquiry Form: https://media-hakase.com/request/
FACT BOX
- Source: PR TIMES
- Category: New Product