[BabyBright] Pursuing Usability with a Soft Mousse Texture! Ultra-fine 1mm 'Mousse Brow Powder Pencil' Launch

Japan Functional Cosmetic Lab has announced the launch of the 'Mousse Brow Powder Pencil' from the Thai cosmetic brand BabyBright, for which it acts as the official distributor in Japan. This new product is designed to create delicate, fluffy brows with its signature mousse-like texture.

Web pre-sales will begin on June 1, 2026, at 12:00 PM on Rakuten Ichiba's official certified shop, 'Citrus Market.' Following this, the product will be available in Don Quijote stores nationwide (excluding some locations) starting in early June 2026.

The pencil features an ultra-fine 1mm flat tip, allowing for precision in drawing individual brow hairs. Its smooth, mousse-like texture enables easy application and creates a natural, airy finish. As a twist-up pencil, it requires no sharpening, making it ideal for busy mornings. Additionally, it comes with a built-in screw brush for blending and grooming, completing the entire brow makeup process with just one tool.

Formulated for long-lasting results, the pencil is both water-proof and smudge-proof, remaining resistant to sweat, water, sebum, and friction to maintain a beautiful look throughout the day. It is also a 100% vegan, cruelty-free, alcohol-free, and paraben-free formula designed for sensitive skin, incorporating moisturizing ingredients such as rapeseed oil, Vitamin E, almond oil, and rosemary extract to care for the delicate eye area.

Four shades are available: Hazelnut Beige, Pecan Brown, Almond Brown, and Grain Gray, catering to various hair colors and makeup styles.

To celebrate the web launch, a monitor campaign will be held on Rakuten Ichiba, offering a half-price coupon for the first 30 customers. The product is priced at 792 JPY (including tax). Please visit the official website for more details.