Waseda Academy, an academic prep school for elementary, middle, and high school students, is conducting a collaboration with six popular Kodansha manga series (Blue Period, Blue Lock, Cells at Work!, Medalist, Attack on Titan, and Ace of Diamond) as the new visual for its summer course advertising.
In addition to the launch of transportation advertisements in Tokyo today, the school is also running an auto-reply campaign on X (formerly Twitter) that delivers famous quotes from the characters.
The core message is: "There is someone who teaches seriousness."
Waseda Academy is a prep school, but it does not just teach academics. It aims to foster curiosity, the courage to take the first step, and a proactive attitude. Beyond helping students improve grades and pass entrance exams, the school aims to instill a sense of "seriousness." This collaboration highlights the "teachers and mentors" depicted in these works to convey Waseda Academy's philosophy to students and parents.
[Overview of Transportation Advertising] - Duration: June 8, 2026 (Mon) - June 14, 2026 (Sun) - Locations: Ikebukuro Station (JR East/Seibu Railway), Shinagawa Station (JR East)
*For details on the clear file giveaway campaign, please visit the official website.
FACT BOX
- Source: PR TIMES
- Category: キャンペーン