HACHIYA CURRY
HACHIYA CURRY 仙台國分町店自2026年2月27日開幕以來，約一個月內累計提供份數突破1,000份。該店是株式會社零壱營運、活用空閒時間與空間的「場域共享平台 MAGARIBA（マガリバ）」的首家店鋪，為一種嶄新的餐飲模式。
HACHIYA CURRY 仙台國分町店
透過電視與網路報導，關注度急速攀升
本店舗在仙台放送的熱門節目「あらあらかしこ」中作為新店資訊進行採訪與播出。此外，也刊登於地區資訊媒體「仙台つーしん」，透過電視與網路媒體的雙重曝光，加速了來客數，促成了開幕後短時間內突破1,000份餐點的成果。
人氣No.1「牛筋咖哩」1,200日圓（含稅）
實現「低風險創業」的新餐飲模式
該店是透過株式會社零壱營運、活用空閒時間與空間的「場域共享平台 MAGARIBA（マガリバ）」所開設的店舗。傳統的餐飲店創業，通常需要數百萬至一千萬日圓以上的初期費用，包含保證金和室內裝修費等，但MAGARIBA透過活用現有店鋪的空閒空間，大幅降低了初期費用，實現了低風險的創業。此次突破1,000份餐點的紀錄，證明了「低風險創業 × 事前集客規劃」這種新店舗模式的可能性。
常見問題
What is MAGARIBA?
MAGARIBA is a "place sharing platform" operated by Reiichi Inc. that utilizes idle time and empty spaces to enable new businesses, particularly in the food and beverage industry, to launch with significantly reduced initial costs.
What is HACHIYA CURRY?
HACHIYA CURRY is a curry restaurant located in Sendai's Kokubuncho district. It is the first store to be launched through the MAGARIBA platform.
How did HACHIYA CURRY achieve 1,000 servings in one month?
The success is attributed to the innovative low-risk business model of MAGARIBA, which minimizes initial investment, combined with effective pre-launch customer acquisition planning and positive media exposure from local TV and web media.
What is the advantage of the MAGARIBA business model?
The primary advantage is the significant reduction in initial costs compared to traditional restaurant openings. By utilizing existing empty spaces, entrepreneurs can launch businesses with much lower financial risk.
Is there an ongoing promotion?
Yes, there is an Instagram campaign currently underway, which is part of the marketing efforts to promote the restaurant. The campaign runs until April 7th.
