Seminar on "Cable TV Growth Strategies and the Forefront of Regional DX" featuring Mr. Maruta/Sawada from Joetsu Cable Vision, Mr. Moriuchi from CAC, Mr. Ishii from AIDXTECH, and Mr. Kin from Hirata CATV, to be held on Friday, May 22, 2026!

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【Joetsu Cable Vision / CAC / Hirata CATV】

**Cable TV Growth Strategies and the Forefront of Regional DX**

～Local Revitalization × AI × Decentralized Networks for Survival in a Declining Population Society～

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[Seminar Details] https://www.ssk21.co.jp/S0000103.php?spage=pt_26272

[Lecturers] Joetsu Cable Vision Co., Ltd. President & CEO, Kenichi Maruta Director, Media Center Manager, Maki Sawada

CAC Co., Ltd., Business Planning Department Manager, Yasumasa Moriuchi AIDXTECH Co., Ltd., President & CEO, Shingo Ishii

Shimane Cable TV Association, Representative Director Hirata CATV Co., Ltd., Executive Officer, Management Planning Office Manager Tadahiro Kin

[Date & Time] Friday, May 22, 2026, 1:00 PM - 3:50 PM

[How to Attend] ■ Live streaming (Zoom Webinar) ■ Archive streaming (available for 2 weeks, viewable at your convenience anytime)

[Key Lecture Contents] ＜１＞Regional DX × Local Revitalization! New Challenges for Local Media!! 【13:00～13:50】 Joetsu Cable Vision Co., Ltd. President & CEO, Kenichi Maruta Director, Media Center Manager, Maki Sawada

Since our establishment in 1984, we have been promoting the dissemination of local information with the aim of revitalizing the region. However, in recent years, viewers' interest has shifted away from television towards individual communication through social media. Furthermore, the decline of local areas due to the declining birthrate, aging population, and population decrease is serious. Currently, we are engaged in citizen-participatory information dissemination through the construction of a media center building equipped with FM, TV, and internet broadcasting facilities, as well as participating in open innovation and promoting local revitalization utilizing digital technologies. We will introduce these initiatives.

1. Company status and challenges 2. New Media Center Building 'J-Pit' 3. Live broadcast programs produced at J-Pit Local Live Broadcast 'Jump' 4. Local information websites 'Joetsu Myoko Town Information / Tokamachi Town Information' 5. Engagement with the community, participation in open innovation 6. Promotion of local revitalization 7. Q&A

＜２＞Future Strategies for Community-Based Cable Operators and AI Agent Utilization 【14:00～14:50】 CAC Co., Ltd., Business Planning Department Manager, Yasumasa Moriuchi AIDXTECH Co., Ltd., President & CEO, Shingo Ishii

Human resources are continuously decreasing. AI excels in areas such as processing and researching vast amounts of data in a short time. High-level communication, such as intentional thinking, new ideas, and reading the atmosphere, is the domain of humans. By understanding and utilizing these characteristics, we can dedicate time to tasks that only humans can do. The AI agents developed by our company can be developed to suit various industries, and we believe this will enable us to lead the future of each field with progressive thinking.

1. About AI agent development 2. About AI agent utilization as a cable TV business 3. About future strategies to lead regional DX 4. Future developments 5. Q&A

＜３＞Autonomous Decentralized Networks "Before Web3"

～Networks based on collaboration and mutual assistance