Blessing Co., Ltd. (HQ: Kobe, Hyogo Prefecture), developer of the cleaner brand 'CLEAN PLANET', is partnering with 'Kiiroitori' from San-X Co., Ltd.'s popular 'Rilakkuma' series to hold a luxurious giveaway campaign from June 1 (Mon) to July 31 (Fri), 2026.

During the period, the brand's first-ever limited-edition packaging featuring 'Kiiroitori' will be available. The campaign includes various content, such as first-come-first-served benefits at the NatureLab official EC store, a 'must-buy' campaign for a chance to win an original cleaning robot, and a quiz on X (formerly Twitter).

Campaign Overview Dates: June 1, 2026 (Mon) to July 31, 2026 (Fri)

1. [Web Entry] 'Must-Buy' Lottery Campaign ・Receipt upload-based lottery. ・One entry per purchased item. ・Prizes: A Award: Original cleaning robot (1 winner), B Award: Sticker (30 winners).

2. [NatureLab Official EC Store Exclusive] First-come-first-served benefits ・The first 500 customers who purchase eligible items receive a sticker set.

3. [Social Media Linkage] Official X Campaign ・Follow official X (@CleanPlanet_jp) and post answers to cleaning quizzes. ・4-part series, with a total of 20 winners receiving collaboration products.

Product Overview Four products featuring limited-edition 'Kiiroitori' packaging will be released. The design combines the brand's iconic black packaging with vibrant yellow.

・Washing Machine Tub Mold Cleaner: Cleans washing machine tubs easily without soaking. ・Bath Pipe Mold Cleaner: Uses triple power (oxygen, penetration, and foaming) to destroy mold and bacteria hidden in pipes (99.9% disinfection rate).

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン