Niku no Esaka Sumido will begin selling its 'Melting WAGYU Steak' on Monday, June 1, 2026, achieving a breakthrough price. This new product carries a strong message against current inflation: 'Niku no Esaka continues to fight with all its might.'
About Niku no Esaka Niku no Esaka was launched with the concept of 'enjoying authentic meat dishes until full.' By operating a meat processing plant (central kitchen), the company achieves low-cost procurement through bulk purchasing and production. Additionally, it offers unlimited refills of rice (large and special portions free), miso soup or soup, and side dishes or daily salads, aiming to ensure customers leave full.
Theme: 'Exceptional Melting Sensation in Your Daily Life' To allow customers to enjoy high-quality WAGYU steaks in their daily lives, the company has realized a breakthrough price of 1,000 yen (excl. tax).
The Secret to Low Prices 1. Processing at their own central kitchen. 2. Stable supply through new procurement routes for Australian WAGYU. 3. Eliminating intermediaries through in-house processing.
Strength: 'Melting Process' By soaking the meat in a secret marinade for a set period and using enzymatic power, the meat is finished to be incredibly tender, providing an 'exceptional melting sensation.'
Event Overview - Product: Launch of Melting WAGYU Steak - Location: Niku no Esaka Sumido - Address: 1-13-1 Akai, Daito City, Osaka - Start Date: Monday, June 1, 2026 - Price: From 1,000 yen (excl. tax)
Niku no Esaka also offers other popular items such as 'Melting Skirt Steak,' 'O-Toro Beef Steak,' 'Umami Lean Cut Steak,' and 'Genkotsu Hamburger Steak.'
FACT BOX
- Source: PR TIMES
- Category: New Product