HAAVE to Exhibit at Hankyu Umeda Main Store 'DRESS FES', Proposing New Lifestyle-Oriented Bridal Styles

HAAVE, an apparel brand operated by EICHI Co., Ltd. (Kobe, Hyogo), will hold a limited-time pop-up store at the 'DRESS FES' event, taking place from June 10th (Wed) to June 15th (Mon), 2026, at the 9th-floor Festival Plaza of Hankyu Umeda Main Store.

Under the HAAVE-led project 'THE DISTINCT ISSUE', this exhibition welcomes the Tokyo-based wedding brand SaboraMi. Together, they will create a unique space where the aesthetic sensibilities of both brands converge, featuring a lineup that includes dresses, shoes, accessories, and men's items.

Proposing a New Bridal Style for Everyday Life

HAAVE’s craftsmanship focuses on allowing individuals to feel natural and comfortable, rather than relying on excessive decoration or formal tension. Based on minimalist designs, their approach involves layering essential elements—a philosophy shared by both their women's and men's lines. The venue will feature signature satin and mini dresses, as well as tulle tops, bustiers, and skirts that can be styled for daily wear. Accessories such as pumps, sandals, headpieces, and veils will also be available.

In the men's line, HAAVE offers setup suits, shirts, vests, ties, and leather shoes. These items are designed to be easily incorporated into both formal occasions and subsequent daily life, allowing couples to enjoy a cohesive aesthetic.

Sustainability is at the heart of HAAVE, with all items sold through a made-to-order system. By producing each piece only after receiving an order, the brand ensures it delivers exactly what is needed without excess. Unlike traditional high-priced wedding dresses intended for a single day, HAAVE offers an accessible price range and the freedom to choose a personal style. Visitors are invited to experience the potential of 'Lifestyle Dresses' that blend seamlessly into life after the ceremony.