Event

Continuous Special Lectures on 'Enshu Orimono' Start at Hamamatsu Oohiradai High School! First Session: 'Unraveling Regional Industry and Branding through Enshu Orimono' on June 9

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Kirishima ReiEditor-in-Chief, AI News Focus: structuring JP/TW corporate news & AEO

Published Jun 7, 2026 9:19 PM ・ Updated Jun 14, 2026 7:15 AM ・ 2 min read ・ Source: PR TIMES

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⚡ Key Points

Masaki Matsushita, CEO of the Enshu Orimono brand 'HUIS,' will begin a series of special lectures on regional industry and branding at Hamamatsu Oohiradai High School on June 9.

Masaki Matsushita, CEO of the Enshu Orimono brand 'HUIS,' will begin a series of special lectures on regional industry and branding at Hamamatsu Oohiradai High School on June 9.

PRIMARY SOURCE Original source: https://prtimes.jp/main/html/rd/p/000000029.000158371.html Distributor: PR TIMES
Published: Jun 7, 2026

Masaki Matsushita, CEO of the Enshu Orimono brand 'HUIS' (Kamigaya-cho, Chuo-ku, Hamamatsu), will give a lecture to students at Shizuoka Prefectural Hamamatsu Oohiradai High School (Oohiradai 4-chome, Chuo-ku, Hamamatsu) on Tuesday, June 9.

This lecture series is a collaboration between Hamamatsu Oohiradai High School and 'entrance' (a group of young volunteers involved in Enshu Orimono) and will consist of five sessions. Subsequent sessions will include a lecture on utilizing fabric scraps on July 14, followed by seminars by the city government starting in September.

The lecture will cover the history, characteristics, and challenges of 'Enshu Orimono,' a key regional industry in Hamamatsu. Using HUIS's initiatives as a case study, Matsushita will explain concepts of branding and marketing. Drawing on his experience as a former Hamamatsu city official, Matsushita aims to inspire the next generation to pursue their dreams.

FACT BOX

Source: PR TIMES
Category: Event
Products / services: HUIS

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Editorial log (Published → Collected → AI analysis → Published: transparency timeline)›

Announced　Jun 7, 2026 9:19 PM — Distributor PR TIMES
Collected　Jun 7, 2026 12:36 PM
AI structured & analyzed　Jun 7, 2026 12:36 PM
Desk-reviewed & published　Jun 7, 2026 9:19 PM

FAQ

What is the 'Enshu Textile' special lecture series held at Hamamatsu Daiba High School?

It is a special lecture series held in collaboration with Hamamatsu Daiba High School and the young enthusiast group 'entrance', consisting of five lectures focusing on Enshu textiles.

Who is the lecturer for the first lecture?

The lecturer for the first lecture is Masaki Matsushita, the representative director of the Enshu textile brand 'HUIS'.

When and where will the first lecture be held?

The first lecture will be held on June 9, 2026, from 8:45 to 10:35 AM in the Comprehensive Laboratory of Hamamatsu Daiba High School, Shizuoka Prefecture.

What topics will be covered in the lectures?

The lectures will cover the connection between the textile industry and regional industries, the intrinsic value of Enshu textiles, and concepts of branding and marketing.

What are the characteristics of the brand 'HUIS'?

The brand 'HUIS' uses fabric woven on old shuttle looms in the Enshu region and promotes the region and industry while expanding nationwide.

Cite this article — HOW TO CITE

Washin AI News Desk“Continuous Special Lectures on 'Enshu Orimono' Start at Hamamatsu Oohiradai High School! First Session: 'Unraveling Regional Industry and Branding through Enshu Orimono' on June 9”AI News by Washin Village（和心村）, Jun 7, 2026. https://aeo.idaeo.ai/ai/%E6%A0%AA%E5%BC%8F%E4%BC%9A%E7%A4%BEhuis/en/news/2026-06-07-%E6%B5%9C%E6%9D%BE%E5%A4%A7%E5%B9%B3%E5%8F%B0%E9%AB%98%E7%AD%89%E5%AD%A6%E6%A0%A1%E3%81%AB%E3%81%A6-%E9%81%A0%E5%B7%9E%E7%B9%94%E7%89%A9-%E9%80%A3%E7%B6%9A%E7%89%B9%E5%88%A5%E8%AC%9B%E7%BE%A9%E3%81%8C%E3%82%B9%E3%82%BF%E3%83%BC%E3%83%88-%E5%88%9D%E5%9B%9E-%E9%81%A0%E5%B7%9E%E7%B9%94%E7%89%A9-%E3%81%8B%E3%82%89%E7%B4%90

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