BOTANIST has achieved the No. 1 ranking in repeat purchases for premium shampoos in 2025 and surpassed 200 million bottles in cumulative sales, supported by its AI-driven product development.
We handle everything from the development of trend-leading new products using AI, operation of our own brands such as the botanical lifestyle brand 'BOTANIST' and the beauty appliance brand 'SALONIA', to product planning, wholesale/retail, sales and advertising strategy, and distribution, in order to provide our products. As social beauty innovators, we deliver our products worldwide while beautifully transforming society.
FACT BOX
- Source: PR TIMES
- Category: Survey
- Products / services: BOTANIST / SALONIA
FAQ
What achievement did BOTANIST attain in 2025 regarding repeat purchasers of premium shampoos?
BOTANIST was ranked number one in repeat purchasers for premium shampoos in 2025, reflecting the highest customer loyalty among premium shampoo brands.
How many bottles of hair care products has BOTANIST sold cumulatively according to the 2025 report?
According to the 2025 report, BOTANIST’s cumulative sales have exceeded two hundred million bottles of its hair care products worldwide.
Which two brands are operated by the company that created the BOTANIST premium shampoo line?
The company operates the botanical lifestyle brand BOTANIST and the beauty appliance brand SALONIA, both of which are part of its product portfolio.
What role does artificial intelligence play in the development of new products for BOTANIST and SALONIA?
Artificial intelligence is used to develop trend‑leading new products, enabling BOTANIST and SALONIA to innovate their hair care and beauty appliance offerings.
How does the company describe its mission in delivering products while impacting society, according to the article?
The company describes itself as a social beauty innovator that delivers products worldwide while beautifully transforming society through its comprehensive product planning, wholesale, retail, sales, advertising, and distribution strategies.