I-ne Co., Ltd. (Headquarters: Chuo-ku, Osaka City) launched 'UNIPLEX,' a haircare brand based on the concept of 'beautiful hair bonding'*4, on June 8, 2026 (Monday), achieving a total of 15 ranking titles*2 on various EC site sales charts. Starting July 14, 2026 (Tuesday), the brand will be sequentially available in stores nationwide at Tsuruha Group, Welcia Group, and AEON Retail (excluding some stores).

UNIPLEX Brand Movie: https://youtube.com/shorts/6U3YH5a1TI4

note: https://note.com/ine_pr/n/n8064bc518c3a

Product Names

UNIPLEX Bond Melty Light Shampoo / Treatment UNIPLEX Bond Melty Repair Hair Mask

Release Date / Distribution

Starting July 14, 2026 (Tuesday): [In-store] Nationwide at Tsuruha Group, Welcia Group, AEON Retail (excluding some stores)

About UNIPLEX

Recently, many people face a paradoxical hair concern: despite using hair dryers and flat irons to achieve their ideal style, and layering on care products with good intentions, these practices lead to heat damage and excessive buildup (build-up) of ingredients, causing hair to become rough and stiff.

UNIPLEX is a texture-improving*1 brand that comprehensively addresses these concerns, guiding users toward softer hair through daily care routines. It features a 'Cleanse-In Formula' (included in shampoo) to reset accumulated residue, a 'Bond Treatment Formula' to repair internal hair damage, and incorporates 'Heat-Reactive Ingredients*5' that utilize heat from dryers and styling tools to soften hair. UNIPLEX repairs stiffness from the core, transforming hair into a lightweight yet manageable 'silky, melt-in-your-hands texture'.

Recommended for those who:

- Have thick, coarse, or rough hair that feels stiff and difficult to manage

- Are concerned about heat damage from repeated use of hair dryers and flat irons

- Seek salon-like soft, shiny hair rather than superficial care

For detailed product features, please see this release.

*1 Refers to providing moisture to hair and guiding it toward a shiny, lustrous state

*2 Amazon New Arrivals Ranking, Hair Fragrance Category No.1 (as of June 15, 2026) / Amazon New Arrivals Ranking, Hair Fragrance Category No.1 (June 16, 2026) / Amazon New Arrivals Ranking, Hair Fragrance Category No.1 (June 17, 2026) / Amazon New Arrivals Ranking, Hair Fragrance Category No.1 (June 18, 2026) / Amazon New Arrivals Ranking, Hair Fragrance Category No.1 (June 19, 2026) / Amazon New Arrivals Ranking, Hair Fragrance Category No.1 (June 21, 2026) / Amazon New Arrivals Ranking, Hair Fragrance Category No.1 (June 22, 2026) / Amazon New Arrivals Ranking, Hair Fragrance Category No.1 (June 23, 2026) / Amazon New Arrivals Ranking, Hair Fragrance Category No.1 (June 25, 2026) / Amazon New Arrivals Ranking, Hair Fragrance Category No.1 (June 26, 2026) / Amazon New Arrivals Ranking, Hair Fragrance Category No.1 (June 27, 2026)

※Amazon and all related trademarks are trademarks of Amazon.com, Inc. or its affiliates.

Rakuten Ranking, Beauty, Cosmetics & Perfume Daily Ranking No.1, updated June 17, 2026 (Wednesday) (data collected on June 16)

Rakuten Ranking, Hair Care & Styling Daily Ranking No.1, updated June 17, 2026 (Wednesday) (data collected on June 16)

Rakuten Ranking, Rinse & Conditioner Daily Ranking No.1, updated June 17, 2026 (Wednesday) (data collected on June 16)

Rakuten Ranking, Rinse & Conditioner Weekly Ranking No.1, updated June 24, 2026 (Wednesday) (data collected from June 15 to June 21)

*3 Hydrolyzed Synthetic Genetically Modified (Tripeptide-137, Hexapeptide-40, Synthesized Human Gene Modified Polypeptide-184, Synthesized Human Gene Modified Polypeptide-146), Dimaleic Acid Propylene Diammonium, Amidino Cysteine (all hair conditioning agents)

*4 Refers to repair ingredients adhering closely to hair

*5 Polysilicone-29, Bis-Stearyl Amido Dimethicone (hair conditioning agents)

Product Overview

Product Name

UNIPLEX Bond Melty Light Shampoo / Treatment

Capacity

450mL / 450g

Price

Each 1,870 JPY (tax included)

JAN Code

Shampoo: 4571607697505, Treatment: 4571607697512

Product Name

UNIPLEX Bond Melty Repair Hair Mask

Capacity

200g

Price

1,870 JPY (tax included)

JAN Code

4571607697529

UNIPLEX

HP: https://uniplex.jp

Instagram: https://www.instagram.com/uniplex.official/

X: https://x.com/UNIPLEX_jp

TikTok: https://www.tiktok.com/@uniplex_official

FACT BOX

  • Source: PR TIMES
  • Category: New Product
  • Organizations: Amazon