IP mixer Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; CEO: Hayato Maruki) is proud to announce a historic collaboration between the world-renowned National Gallery, London, and the VTubers of Hololive DEV_IS ReGLOSS, managed by Cover Corporation (Headquarters: Minato-ku, Tokyo; CEO: Motoaki Tanigo). Collaboration products went on sale for a limited time starting Wednesday, May 20, 2026.

A special project titled 'A Shared Art Journey - The World's Masterpieces in the Eyes of Juufuutei Raden' has been unveiled. This initiative features Juufuutei Raden alongside three iconic masterpieces from the National Gallery: Joseph Mallord William Turner's 'Rain, Steam, and Speed – The Great Western Railway', Vincent van Gogh's 'Sunflowers', and Claude Monet's 'The Water-Lily Pond'.

*Note: 'Sunflowers' and 'The Water-Lily Pond' refer to the specific works currently in the National Gallery's collection.

The National Gallery, London, is a globally acclaimed sanctuary of art. Its collection spans from the 13th to the early 20th century, housing legendary works by masters such as J.M.W. Turner, Vincent van Gogh, and Claude Monet. Committed to the philosophy of making art accessible from various perspectives, the museum's permanent exhibitions remain free to the public. In the spirit of 'sharing art,' the institution has actively expanded its influence through touring exhibitions across Asia.

In this landmark collaboration, Juufuutei Raden of Hololive, who holds a professional curator's license and has a proven track record of museum partnerships, brings her unique perspective to these masterpieces. Through her eyes, the campaign aims to broadcast the charm of fine art to a wider audience.

The collaboration includes exclusive merchandise and unique audio guides recorded by Raden for 20 selected works from the collection. Furthermore, with special permission, all members of Hololive DEV_IS ReGLOSS visited London for a private, after-hours viewing experience and filmed a commemorative tour video. The audio guides and tour videos will be released on Juufuutei Raden's official YouTube channel at a later date.

Collaboration Products and Sales Overview Original products are available at the official online shop of 'SPcollect,' a collaboration brand operated by IP mixer. - Official Site: https://sp-collect.com/entry/hololive-when-raden-meets-art

The product lineup includes fragrance mist sets (supervised by the National Gallery), design scarves, cup and saucer sets, rollerball pens, tote bags, canvas art, acrylic stands, and random clear cards. IP mixer provides total support for the project, from design and planning to PR and pop-up store management.

Product Details ■ Fragrance Mist Set - 'Rain, Steam, and Speed – The Great Western Railway' Image Mist x 1 - 'The Water-Lily Pond' Image Mist x 1 - 'Sunflowers' Image Mist x 1 ■ Price: TWD 1,390 (approx. 7,645 JPY) (Tax included) ■ Volume: Set of 3 / 10ml each *Alcohol-free fragrance mist.

Scarf (3 types) ■ Price: TWD 1,500 each (approx. 8,250 JPY) (Tax included) ■ Size: 53 x 53cm

Cup & Saucer Set ■ Price: TWD 2,490 (approx. 13,695 JPY) (Tax included)

FACT BOX

  • Source: PR TIMES
  • Category: Partnership
  • Products / services: SPcollect