Hair Care Brand 'ReEMOTION' Opens First Flagship Store 'ReEMOTION TOKYO' on June 1st

On June 1, 2026, KEN Co., Ltd. (Headquarters: Izumi City, Osaka; Representative: Kenji Kamata), operator of the hair care brand 'ReEMOTION,' will open its first direct-managed store, 'ReEMOTION TOKYO.'

Moving beyond their traditional shampoo and treatment focus, this store serves as an experiential retail space. Customers can test and purchase the full product line, including scalp brushes, hair irons, scalp lotions, and oils. It also features a professional head spa, providing a total beauty experience that draws out beauty from the scalp by offering a new 'no-scrub' care habit through both products and treatments.

Wrong habits hinder beauty Daily shampooing. If the unconscious act of 'scrubbing' hardens the scalp, stops circulation, and stagnates the flow of beauty, then what is needed is not just washing, but restoring. The scalp is the foundation of hair and skin itself, connected to the face.

Do not scrub. Move and restore. ReEMOTION proposes 'Scalp Skin Care.' The approach is simple: do not scrub, do not scrape. Instead, gently move and restore circulation. This alone allows the scalp to return to its original state.

ReEMOTION HEAD SPA This is a treatment aimed at 'scalp aesthetics' that restores the environment of the scalp itself, rather than mere temporary relaxation. The approach provides total care covering the scalp, neck, shoulders, and head, relieving stiffness and balancing the neck and shoulders to support healthy circulation.

As a result, customers may experience changes in hair texture, complexion, facial line impression, and sleep quality.

Features of ReEMOTION HEAD SPA 1. Structural approach starting from neck and shoulders 2. Proprietary techniques (Kanda Method) targeting deep muscles and fascia 3. Integration of shampooing and treatment 4. Introduction of AI scalp analysis (with becon)