LIFULL HOME'S has significantly improved its proprietary AI for detecting "bait listings" (unavailable properties used to lure customers). By refining detection models and operational workflows, the number of automatically removed listings in Q1 2026 increased 163 times compared to the same period last year. This technology addresses previous blind spots, such as listings from non-partnered management companies, ensuring high property freshness and a trustworthy search experience for users.
FACT BOX
- Source: PR TIMES
- Category: New Product
- Products / services: LIFULL HOME'S