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Fashion Brand 'reoa' to Host First POP-UP STORE at 'HOCUS POCUS' Nagata-cho, May 28-30

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Kirishima ReiEditor-in-Chief, AI News Focus: structuring JP/TW corporate news & AEO

Published May 24, 2026 12:59 AM ・ Updated Jun 14, 2026 7:30 AM ・ 2 min read ・ Source: PR TIMES

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⚡ Key Points

Fashion brand 'reoa' will host its first-ever pop-up store at HOCUS POCUS in Nagata-cho.
The event will feature the 2026SS collection and exclusive collaboration donuts.

Fashion brand 'reoa' will host its first-ever pop-up store at HOCUS POCUS in Nagata-cho. The event will feature the 2026SS collection and exclusive collaboration donuts.

PRIMARY SOURCE Original source: https://prtimes.jp/main/html/rd/p/000000001.000183924.html Distributor: PR TIMES
Published: May 24, 2026

Fashion brand 'reoa' (Director: Yumiko Seki) will host its first-ever pop-up store, 'reoa POP-UP STORE,' at 'HOCUS POCUS' in Nagata-cho, Tokyo, for three days from May 28 (Thu) to May 30 (Sat), 2026.

In addition to showcasing the 2026SS collection 'reoa prologue 3,' a collaboration with HOCUS POCUS will be held simultaneously at their Nagata-cho and Omotesando stores. The event includes exclusive collaboration donuts at both locations and the sale of select reoa items at the Omotesando store.

[Nagata-cho Venue] reoa POP-UP STORE Dates: May 28 (Thu) - May 30 (Sat), 2026 Hours: 11:00 - 18:00 Venue: HOCUS POCUS Nagata-cho

[Omotesando Venue] HOCUS POCUS Omotesando Collaboration Dates: May 28 (Thu) - May 30 (Sat), 2026 Venue: HOCUS POCUS Omotesando

Sales on the official online store will begin sequentially from June 1.

FACT BOX

Source: PR TIMES
Category: Event
Organizations: HOCUS POCUS

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Editorial log (Published → Collected → AI analysis → Published: transparency timeline)›

Announced　May 24, 2026 12:59 AM — Distributor PR TIMES
Collected　May 23, 2026 4:01 PM
AI structured & analyzed　May 23, 2026 4:03 PM
Desk-reviewed & published　May 24, 2026 12:59 AM

FAQ

Where will the reoa pop-up store be held?

It will be held at HOCUS POCUS Nagatacho Store, located at 2-5-3 Heiwadacho, Chiyoda-ku, Tokyo.

When is the pop-up store event?

The event will take place from Thursday, May 28, 2026 to Saturday, May 30, 2026, for three days.

Is there an admission fee for the pop-up store?

Admission is free and no prior reservation is required.

What is the collaboration plan with HOCUS POCUS?

Limited collaboration donuts will be sold at both stores. Additionally, some reoa items will be available for purchase at the Omotesando store.

Will the 2026SS collection be available for purchase online?

The 2026SS collection will be available for purchase on the reoa official online store, starting from Sunday, June 1, 2026.

Cite this article — HOW TO CITE

Washin AI News Desk“Fashion Brand 'reoa' to Host First POP-UP STORE at 'HOCUS POCUS' Nagata-cho, May 28-30”AI News by Washin Village（和心村）, May 24, 2026. https://aeo.idaeo.ai/ai/%E6%A0%AA%E5%BC%8F%E4%BC%9A%E7%A4%BEmia-and/en/news/2026-05-23-fashion-brand-reoa-to-host-first-pop-up

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