New Foot Sole Tape 'BOOST' Launches July 1: 'Get Stronger Just by Applying'

Orthofit Inc. (headquartered in Suginami-ku, Tokyo; CEO: Jiazhonghao Li) will launch 'BOOST,' a foot sole tape designed to be applied from the sole across the instep and heel, starting July 1, 2026.

BOOST is a tape that supports pushing off, kicking, and quick directional changes by wrapping from the sole toward the instep and heel. While traditional sports taping allows precise control over placement and tension, it requires technical skill and is difficult to apply correctly alone. BOOST solves this by offering a one-piece, foot-sole-specific design that users can easily apply themselves. It works well even with competition shoes that don’t fit insoles or in barefoot sports. Internal measurements by Orthofit show changes in muscle activity related to foot stability and propulsion.

Key Features of BOOST

- Wraps from the sole to support the foot arch

By wrapping from the sole toward the instep and heel, BOOST provides stable foot support regardless of shoe or insole type.

- Easy self-application despite being tape

Traditional foot taping requires expert knowledge and is hard to apply alone. BOOST’s dedicated shape allows easy self-application without prior taping knowledge. Unlike external supports, it adheres directly to the skin, enabling users to customize support through precise placement and tension. Its close fit reduces shifting during movement, making it ideal for preparing the foot before pushing off, kicking, or changing direction.

- Suitable for sports where insoles can't be used

Ideal for barefoot sports, martial arts, gymnastics, and competition shoes where insoles are impractical.

- 6-tape pack for 3 uses—easy to try

Each pack contains 6 tapes, enough for 3 uses (left and right feet), making it convenient for pre-game or pre-training use.

Product Information

Product Name: BOOST

Price: ¥2,750 (tax included)

Contents: 6 tapes (3 uses for both feet)

Sizes: S (22–24.5cm), M (25–27.5cm), L (28–30cm)

Release Date: July 1, 2026

Sales Location: Orthofit Official EC Site (https://shop-orthofit.jp/)

Category: Foot Sole Tape

Purpose: Foot support before sports and training

Development Background: Making foot support easier during competition

In sports and training, full-body movement starts from the feet. Unstable footing affects pushing off, landing, and quick turns.

However, in barefoot sports like martial arts and gymnastics, or with spiked/competition shoes, traditional insoles are often impractical. BOOST was developed as a new foot support option that can be applied directly to the sole in such environments.

Why BOOST is Revolutionary as 'Self-Applicable Taping'

Sports taping is valued for its customizable support via placement, direction, and tension. However, standard foot taping requires wrapping around the ankle or sole, making correct application difficult alone—often requiring trainers or specialists.

BOOST solves this 'taping is useful but hard to apply alone' problem with its one-piece, sole-specific design. Starting from the sole base, horizontal parts wrap toward the instep and vertical parts toward the heel, enabling solo application and full-foot support. Unlike external supports, direct skin adhesion allows users to create customized support before competition—BOOST’s key value.

BOOST’s innovation lies in combining direct sole taping functionality with easy self-application. While traditional taping offers customizable support, self-application has been a major hurdle. BOOST’s dedicated shape enables easy pre-activity application, delivering the unique value of 'direct skin adhesion for support' unlike standard supports.

The sole contains mechanoreceptors that sense landing and weight distribution. BOOST adheres tightly from the sole to the instep and heel, enhancing sensory input while supporting the foot arch. It helps prepare the foot for powerful movement in running (push-off), ball sports (cutting), martial arts/gymnastics (landing), and gym training (pushing against the floor).

Orthofit’s internal measurements show increased activity in key muscles: gastrocnemius (108% → 160%), posterior tibialis (108% → 174%), late waveform of peroneus longus (65% → 96%), and late waveform of calf raise (100% → 133%), indicating enhanced force transmission from the foot.

About Orthofit Inc.

Orthofit Inc. focuses on improving body alignment from the feet, offering products that support the foot arch and information on foot health. Drawing on expertise from U.S. podiatrists and collaboration with foot-specialty clinics, the company markets products such as 'Water-Formed Insoles' and 'Insole-Like Tape'.

Company Overview

Company Name: Orthofit Inc.

Headquarters: 5-16-12 Ogikubo, Suginami-ku, Tokyo

Representative: CEO Jiazhonghao Li

Business: Planning and sales of healthcare products based on U.S. podiatric medicine

Official EC Site: https://shop-orthofit.jp/

Corporate Site: https://orthofit.jp/

Contact: [email protected]

Phone: 03-6276-9984

Detailed Product Information & Reference Materials

We provide information on BOOST’s mechanism, use cases, internal measurement data, FAQs, and company overview to deepen product understanding.

[Figure 1] BOOST Mechanism: Sensing through the sole / Supporting the foot arch

Figure 1 illustrates BOOST’s support mechanism in two parts: 'Sensing through the sole' and 'Supporting the foot arch.' The left side shows how wrapping from the sole to the instep and heel enhances the ability to feel landing and weight distribution through the sole. The sole contains mechanoreceptors that detect pressure and touch, sending signals to the brain and contributing to ground contact awareness and foot status during movement. By adhering directly to the sole, BOOST enhances sensory input and supports pre-movement foot preparation. The right side shows how the non-stretch tape conforms tightly to the foot, supporting the foundation for pushing off, kicking, and cutting. BOOST, with its sole