steAm Co., Ltd. (Headquarters: Toshima-ku, Tokyo; CEO: Sachiko Nakajima) will conduct a limited-time in-store exhibition and sale of the 'Clara AR Picture Book Cards'—designed for interactive future picture books—at Junkudo Bookstore Kintetsu Abeno Harukas Store from Wednesday, July 15, 2026, to Wednesday, September 30, 2026.

This product, when used together with the picture book 'Clara and the Tree of Imagination' (written by Sachiko Nakajima, illustrated by Junko Kushihara, published by Hikari no Kuni Co., Ltd.) and its corresponding AR (augmented reality) app, enables users to experience the picture book world interactively in digital space, offering an immersive reading experience. 'Clara and the Tree of Imagination' is a picture book that playfully recounts the planning and production process of the signature pavilion 'Playground of Life: Jellyfish Pavilion' (hereinafter 'Jellyfish Pavilion') at the 2025 Osaka-Kansai Expo. It was conceived and developed to allow more people to continue experiencing the popular interactive AR exhibit 'Gochamaze Orchestra' from the Jellyfish Pavilion even after the Expo concludes. Supporting Japanese, English, and Chinese, the product has been widely used since its January release not only in homes but also in educational settings, events, and workshops. While previously available only on iOS (App Store), a new Android version has now been released to make it accessible to more users. The app was previously priced at 300 yen but has since been made free; the Android version is also available for free download from Google Play.

Additionally, on Monday, August 10, a related event titled 'Enjoy 'Clara and the Tree of Imagination' with AR! Storytelling Concert' will be held free of charge at Machi Station, 8th floor, Wing Building, Kintetsu Abeno Harukas Main Store. This innovative performance combines picture book storytelling with AR technology and live music by professional musicians. Attendees will have the opportunity to experience the picture book, app, and cards on-site after the concert.

Product Overview: 'Clara AR Picture Book Cards'

Compatible with the 'Clara and the Tree of Imagination' picture book, these cards, when used with the AR app, bring characters and backgrounds from the book into three-dimensional space. Users can interact with characters—moving or making them play music—through screen operations such as tapping and swiping. The experience unfolds into an immersive narrative journey featuring fantastical underwater scenes and synchronized audio-visual effects.

[Dimensions & Quantity] Box: 95×130×10mm; 20 cards: 90×126mm each; instruction manual

[Development & Production] steAm Co., Ltd.

[Price] App: Free; Cards: Open pricing

Website: https://steam21.com/ARehon/

Related Event: 'Enjoy 'Clara and the Tree of Imagination' with AR! Storytelling Concert'

This event leverages the AR technology of the 'Clara AR Picture Book Cards' to synchronize digital visuals with live performances by professional musicians, guiding participants into the imaginative world of the picture book and offering a new way to enjoy storytelling. The performance will be delivered by Mini KURAGE Band, led by Sachiko Nakajima, producer of the 2025 Osaka-Kansai Expo's Jellyfish Pavilion, featuring handmade percussion instruments crafted from recycled materials and traditional instruments from various countries and regions.

Event Details

Title: 'Enjoy 'Clara and the Tree of Imagination' with AR! Storytelling Concert'

Date & Time: Monday, August 10, 2026, 12:00–16:00

Venue: Machi Station, 8th Floor, Wing Building, Kintetsu Abeno Harukas Main Store

Organizer: steAm Co., Ltd.

Cooperation: Hikari no Kuni Co., Ltd.

Host & Narrator: Sachiko Nakajima, CEO, steAm Co., Ltd.

Performance: Mini KURAGE Band

About the Picture Book 'Clara and the Tree of Imagination'

Clara and the Tree of Imagination

Written by Sachiko Nakajima, Illustrated by Junko Kushihara

A picture book born from the signature pavilion 'Playground of Life: Jellyfish Pavilion,' produced by Producer Sachiko Nakajima for the 2025 Osaka-Kansai Expo!

Clara, a jellyfish living with a tree that bears neither leaves nor flowers, takes a bold step beyond her daily life after a pivotal moment. She discovers music, finds friends, and experiences excitement, growing richer alongside other jellyfish. A story of 'life' sparked by a cast of uniquely individual characters.

The 'Tree of Imagination' depicted in this story actually existed inside the 'Playground of Life: Jellyfish Pavilion' at the 2025 Osaka-Kansai Expo! The book also includes an 'Afterword' detailing how the Jellyfish Pavilion came to be, making it a treasured keepsake of the Osaka-Kansai Expo.

Format: 27 × 22cm, 32 pages

Price: 2,000 yen (excluding tax)

First Edition: April 2025

ISBN: 978-4-564-01954-8

C-Code: 8771

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  • Source: PR TIMES
  • Category: New Product