Japanese D2C Tool Brand 'Temple Tool,' Founded Two Years Ago, Begins Sales at 50 Stores of Germany's Largest Home Improvement Chain BAUHAUS

Temple Tool Co., Ltd. (Headquarters: Adachi-ku, Tokyo; CEO: Naoshi Morita) is pleased to announce the launch of its brand products at BAUHAUS, a leading DIY and home improvement retail chain in Europe.

Four of Temple Tool's flagship Japanese-made saws will be distributed across 50 BAUHAUS stores in Germany. This marks a rare achievement for a young Japanese tool startup, gaining entry into a major European retail chain just a year and a half after launch.

Further store expansions are planned based on sales performance, representing a significant milestone in delivering Japan's high-quality woodworking tools to general consumers in Europe.

Temple Tool: Bringing Japanese Craftsmanship to the World

Temple Tool is a Japan-born D2C tool brand established in 2024.

Guided by the concept of 'Made in Japan × Western Design,' the company develops products that merge traditional Japanese craftsmanship with the needs of international woodworking users.

The brand logo is inscribed in Japanese with '日本の職人技' (Japanese craftsmanship), reflecting its mission to promote Japanese manufacturing globally.

Flagship products, including the Ryoba (double-edged saw), Dozuki (backsaw), and Flush Cut Saw, are manufactured in the Sanjo-Tsubame region of Niigata Prefecture. They are known for their sharp cutting performance, thin kerf, and high cutting precision, thanks to Japanese-made steel.

Temple Tool products are currently sold in over 20 countries and are used by woodworking enthusiasts and DIY users worldwide.

Additionally, the brand's official Instagram account has surpassed 120,000 followers, growing into a global community for woodworkers.

Notably, Temple Tool was co-founded in collaboration with Chris Schoenberg, a prominent woodworking influencer from the United States.

Products Available at BAUHAUS

The following four products will be available at BAUHAUS stores:

Ryoba 240 (Double-Edged Saw, 240mm)

Dozuki 240 Crosscut (Crosscut Backsaw, 240mm)

Dozuki 240 Rip (Rip Backsaw, 240mm)

Flush Cut Saw (Flush-Cut Saw, 150mm)

All are woodworking saws manufactured in Japan, utilizing Japan's unique 'pull-cut' mechanism to achieve high-precision cuts.

Europe's Largest DIY Retail Chain: BAUHAUS

BAUHAUS operates over 150 stores in Germany and approximately 290 stores across Europe, with annual sales exceeding 1 trillion yen.

It serves a broad customer base, from professional users to DIY enthusiasts.

The chain offers a wide range of products, including tools, building materials, gardening supplies, and home fixtures, and is recognized as one of the leading retail companies in the European DIY market.

This partnership enables Temple Tool to establish a physical retail presence in Germany—the largest DIY market in Europe—allowing general consumers to experience the products firsthand in-store.

Products are available at major German cities, including Frankfurt, Munich, Berlin, Düsseldorf, Stuttgart, and Hamburg.

Expanding Japanese Manufacturing Globally

Temple Tool aims not only to be a tool brand but also to promote Japanese woodworking culture and craftsmanship worldwide.

Moving forward, in addition to expanding sales in the German market, the company plans to:

Expand distribution to other European countries Collaborate with woodworking education institutions Participate in woodworking events and trade shows Launch co-promotional campaigns with influencers

Through these initiatives, Temple Tool will work to popularize Japan's exceptional hand tool culture.

Furthermore, this initiative will contribute to the international expansion of Japan's regional manufacturing industries.

CEO Statement

Naoshi Morita, CEO of Temple Tool Co., Ltd.

"We are deeply honored to begin sales at BAUHAUS, one of Germany's most representative home improvement chains, just one and a half years after our product launch.

We hope this achievement becomes a successful case study for Japan's regional manufacturers entering overseas markets, as well as for Japanese startups and D2C brands challenging the German market.

We will continue to deliver the value of Japanese-made tools to the world and contribute to the growth of Japan's manufacturing industry."

About Temple Tool

Temple Tool Co., Ltd. is a tool brand established in 2024 with the mission of bringing Japan's high-quality hand tools to the world.

The company offers saws, chisels, planes, and related products, currently sold in over 20 countries.

Guided by the concept of 'Japanese Craftsmanship × Western Aesthetics,' it provides products to woodworking enthusiasts and DIY users worldwide.

Company Overview

Company Name: Temple Tool Co., Ltd.

Representative: Naoshi Morita

Headquarters: 1-31-8 Ayase, Adachi-ku, Tokyo

Established: June 2024

Business: Planning and sales of woodworking hand tools

Official Website

https://templetoolco.com/

Instagram

www.instagram.com/templetoolco (@templetoolco)

Media Contact

Miyasaka, Temple Tool Co., Ltd.

Email: [email protected]