Ishikawa Prefectural Government Adopts SmartReceico for 'Travel and Support: Noto Digital Receipt Rally'

On May 26, 2026, World Wide System Co., Ltd. (Headquarters: Okayama City, Okayama Prefecture; CEO: Yoshio Fujii) announced that its receipt-based campaign tool, "SmartReceico," has been adopted by the Ishikawa Prefectural Government for the "Travel and Support: Noto Digital Receipt Rally."

The campaign begins its first phase on May 23, 2026.

Background and Purpose of Implementation Following the Noto Peninsula Earthquake on January 1, 2024, many businesses in the Noto region suffered severe damage. The Ishikawa Prefectural Government planned a digital receipt rally campaign to promote tourism and consumption in the affected areas, aiming to support regional economic recovery. "SmartReceico" was chosen for its low barrier to participation and rapid implementation capability.

Campaign Overview "Travel and Support: Noto Digital Receipt Rally" allows users to enter a prize draw by simply submitting receipts from participating stores in the Noto region via a dedicated website. Participation is easy via smartphone.

The campaign will be divided into four phases: ● Phase 1: May 23, 2026 (Sat) – July 6, 2026 (Mon) ● Phase 2: July 7, 2026 (Tue) – September 27, 2026 (Sun) ● Phase 3: September 28, 2026 (Mon) – December 13, 2026 (Sun) ● Phase 4: December 14, 2026 (Mon) – March 7, 2027 (Sun)

[Participating Stores] All souvenir shops, restaurants, and lodging facilities located in the four cities and five towns of Noto (Hodatsushimizu, Hakui, Nakanoto, Nanao, Shika, Anamizu, Noto, Wajima, Suzu) are eligible.

[Prizes] Different local specialties from Noto are available for each course: ● Course A (Entries with receipts totaling over 20,000 yen): Noto shabu-shabu set (Frozen: 300g Noto beef/300g Noto pork) ● Course B (Entries with receipts totaling over 10,000 yen): Malga Gelato set (8 count) ● Course C (Entries with receipts totaling over 3,000 yen): Noto vegetable assortment set

About SmartReceico "SmartReceico" is a system specialized for receipt-entry campaigns provided by World Wide System. Participants simply take a photo of their receipt and fill out the required information on a form. Since no app download is required, users of all ages can participate without stress. It also provides automated entry management and streamlines lottery operations, offering strong support for municipal and corporate promotional campaigns.

SmartPR Series World Wide System operates multiple campaign systems using SNS and the web under the "SmartPR" series, with a total track record of over 2,300 deployments, meeting diverse marketing needs.