"Large fans from overseas manufacturers don't fit Japanese ceilings, and domestic products lack sufficient airflow"—a new brand that dared to challenge this underserved market achieved a sold-out status in 8 minutes on Makuake.
YANA-JAPAN Co., Ltd. (Headquarters: Toshima-ku, Tokyo; Representative Director: Yusuke Yanaka) announced that its ceiling fan light "AIR LIGHT ONE KAZE," launched on the crowdfunding service "Makuake" on May 1, 2026, achieved a total of 6,323,430 yen in support purchases and 274 backers in just 6 days since its public release.
The super-super early bird special (40 slots) on the day of release sold out in 8 minutes, and the super early bird special (120 slots) also sold out on the fourth day. With 38 days remaining in the campaign, the number of 'favorites' has reached 1,367. This is an unprecedented initial response in the ceiling fan light category.
▼ Makuake Project Page (for general readers) https://www.makuake.com/project/air_light_one_kaze/
▼ Official Brand Website (for media and inquiries) https://yana-japan.com/air-light-one-kaze
Initial Batch Sold Out in 8 Minutes. Total Support Exceeds ¥3.38 Million on Day 1
"AIR LIGHT ONE KAZE" was released on Makuake at 11:00 AM on May 1, 2026. Support quickly surged immediately after launch, with the first super-super early bird special (40 slots) selling out in just 8 minutes.
▼ Support Trend After Release Time Elapsed | Total Support | Number of Backers | Key Activity 8 minutes after release | ― | 40 people | Super-super early bird (40 slots) sold out 9 hours after release | ¥2,725,260 | 121 people | Total support exceeds ¥2.72 million on Day 1 Day 4 after release | ¥4,885,275 | 218 people | Super early bird (120 slots) sold out Day 6 after release (as of May 7) | ¥6,323,430 | 274 people | 1,367 favorites reached
3 Reasons for Strong Support — Not just Functions, but Changes in Daily Life
Reason 1 | Eliminate temperature unevenness without relying on air conditioning Unlike conventional ceiling fans which only allow vertical angle adjustment, this product features "4D x 360° oscillation" combining front-back, left-right, and up-down movement, along with 7 blades. It circulates the air in the entire room in about 10 seconds, resolving perceived temperature unevenness when used with air conditioning.
"In winter, warm air trapped near the ceiling is sent down to your feet; in summer, cool air is distributed throughout the room. It frees families from the small stress of feeling different temperatures in the same room," says the development manager.
With rising electricity costs and prolonged heatwaves, the need for air circulation to reduce air conditioner dependency is increasing in general households, and this product serves that demand.
Reason 2 | Equipped with a DC motor to suppress electricity costs throughout the year Equipped with a DC motor that significantly cuts power consumption compared to conventional AC motors. By using it in conjunction with air conditioning, you can maintain a comfortable perceived temperature in both summer and winter while reducing electricity costs.
As the Ministry of Economy, Trade and Industry's "2025 Energy Basic Plan" calls for stronger energy conservation in the household sector, this 2-in-1 energy-saving appliance, combining ceiling lighting and air circulation, is gaining attention in the home renovation market.
Reason 3 | Perfection as lighting. 10-level dimming and 3-level color temperature in one unit In addition to fan functionality, it features 10-level dimming and 3-level color temperature adjustment (incandescent color / neutral white / daylight white) as a ceiling light. With a single remote control, you can switch to the optimal brightness for various scenarios such as working from home, reading, or bedtime.
"The simplification of the purchase path, eliminating the need to consider fans and lighting separately," has been well-received by supporters on Makuake.
Development Background: Japan's Unique "Temperature and Humidity Unevenness." A Discovery from International Exhibitions
Summers are humid and stuffy, winters leave cold spots where warm air doesn't circulate throughout the room—Japanese homes face unique challenges of temperature and humidity unevenness due to their structural design. Yusuke Yanaka, the representative director, traveled to exhibitions around the world with the desire to solve these problems and make life in Japanese homes more comfortable.
"What I encountered at a Hong Kong exhibition was the prototype of this device, a ceiling fan light. Not only did it offer high airflow performance, but it also boasted an outstanding design compared to any household ceiling fan lights I had seen in the Japanese market. I instinctively knew this was it," says Yanaka.
Subsequently, with a local manufacturer as a development partner, after approximately one year of development, functions such as 4D x 360° oscillation, a DC brushless motor, and 7 blades (12 inches) were implemented in a size optimized for Japan's standard ceiling height (2.4-2.7m) (diameter 480mm / height 260mm / body weight 2.65kg). It features a minimalist appearance that blends into interiors and comes with a reliable 3-year warranty.
FACT BOX
- Source: PR TIMES
- Category: New Product
- Organizations: Makuake
- Products / services: AIR LIGHT ONE KAZE