Kanagawa Prefecture's Kawasaki Keiba has named actor Jun Kaname as its first-ever 2026 official ambassador, launching a year-long CM campaign titled 'SCOOP! Horse Racing Gets Exciting From Here.' The concept positions Kawasaki Keiba as 'the place where scoops are always born,' highlighting its signature KAWASAKI Curve and unique seasonal events such as Christmas and New Year races. In the commercials, Kaname plays an undercover reporter uncovering dramatic stories behind each race. The first two spots—'SCOOP! Kanto Oaks' and 'SCOOP! Kawasaki Sparking Sprint'—were released on the official YouTube channel on June 4, 2025. TV broadcasts of the Kanto Oaks spot begin June 14 nationwide. The full series comprises five TV CMs and three web CMs running through March 2027, covering major races including the Sparking Lady Cup, All Japan 2-Year-Old Yushun, and Kawasaki Kinen. All filming took place on-site at Kawasaki Racecourse, with venue posters and decorations also refreshed under the SCOOP! branding. Kaname, known for Kamen Rider Agito and the Kingdom film series, expressed excitement about the role and praised the racecourse's powerful atmosphere.

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  • Source: PR TIMES
  • Category: プロモーション